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LONDON - News International has retained i-level to handle digital media for The Sun after a review...The newspaper appointed i-level to the account in 2007, but put the account up for review this year. The Sun.co.uk reached a record 27.3m unique users in February, overtaking Guardian ... . MindShare prised News International's 25m media account from long-term incumbent Carat back in 2005. But NI ...
LONDON - Sony Europe is reviewing its pan European account as part of its statutory review process...., will be invited to re-pitch the account. The agency also handles its UK account but a spokesperson said this would not be effected by the review. Fallon created Europe wide ad campaigns including the Balls' and Playdoh' camapigns. Sony will work with the AAR to develop a short list of agencies for inclusion in the review ...
LONDON - Citroen has called a formal review of its below-the-line marketing account....The announcement comes following Kitcatt Nohr Alexander Shaw's appointment to the Toyota business. The agency is the incumbent for the Citroen business. Marc Raven, director of communications at Citroen UK said: Kitcatt Nohr Alexander Shaw has resigned from our direct marketing account by mutual consent ...
LONDON - Clarks is kicking off a review of its global media planning and buying account, which
LONDON - FlyBe is reviewing its bi-monthly customer magazine business.
LONDON - Global Radio is reviewing is £2m media account out of Mediavest....Normal 0 In a statement to employees Global Radio said both parties had come to a mutual decision' to part company. MediaVest has worked across Global Radio's account. Most recently it was behind the extension of its Heart station network across the UK. A shortlist for the review is yet ...
LONDON - MINI is has announced it is to review its global ad account....The BMW-owned marque is looking to hire an agency to create global ad campaigns. However, the review is not expected to affect incumbent UK above-the-line agency WCRS. The pitch process, which is being handled by The Observatory, is being run out of MINI's German offices. In September, MINI ...
LONDON - Fragrance company Coty is looking to review its global media planning and buying account...; mso-bidi-language:#0400;} The account is estimated to be worth 180m and will include the UK ... and Kylie Minogue Darling, is in the process of reviewing local markets including France and the US. The review will include the media business across both the Coty UK and Coty Prestige brand portfolios in 90 ...
LONDON - Orange, the UK's third largest mobile-phone operator, is reviewing its in-store marketing...spokesperson for Orange said: We are currently reviewing our agency support for retail marketing. We have ...
LONDON - Molson Coors is reviewing its £15m media planning and buying business....-pitch for the account. Vizeum has been with the brand for over 20 years. The drinks company, which includes brands ... of the market review'. The pitch will be handled by ISBA. Agencies have already been chosen for chemistry ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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