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Harrison Cowley will undertake a St George s Day campaign to promote Charles Wells beer brand, Bombardier English Premium Bitter. It is the first time the independent, family brewery has hired a PR agency. Harrison Cowley consumer director Alan Twigg will head the account, reporting to PR manager ...
Barr wins promotions post...Barr wins promotions post The National Magazine Company has appointed Liz Barr, the ad director of its Manchester office, to the new position of deputy director of promotions reporting ... 796,000 items. BBC wins Commonwealth The BBC has secured TV and radio rights to the 1998 ...
of effective communication. CASE STUDY: ANDREX WINS BROWNIE POINTS FROM THE BLIND In 1997 ... packs to help raise funds by collecting tokens. As an incentive, the winning packs in each region could receive up to pounds 3,000 and the most successful child could win a weekend at Alton Towers ...
The Grayling Group has landed a pounds 250,000 pan-European account with corporate on...The Grayling Group has landed a pounds 250,000 pan-European account with corporate on-line services provider Scitor. The agency will help promote a range of business-grade electronic networking services aimed at multinational business customers. Carol Forrest, Scitor s marketing ...
of tissue, at the recent British Advertising Gift Distributors Association exhibition. Agency account...of tissue, at the recent British Advertising Gift Distributors Association exhibition. Agency account ...
, Affluent Boys in the City was organised for the end of April. This was sent to over 550 agency account ... , model Joanne Guest held a prize draw to win tickets to the event on the main trading floor ...
account director and the client CEO at the Savoy. More intellectually rigorous corporate advisers ... , more practically, to win business. No one should be in any doubt that strategic planning ...
FOOD: Golden Vale has hired Mason Williams to handle PR for snack Cheesestrings. The brief will target trade and consumer media in support of on-pack promotions and a nutritional campaign. The account will be run by senior account director Alison Ward. ...
relations accounts for a growing chunk of this support spend. Some PR firms say that although UK PR ... with agencies on developing media relations ideas to find a link with every event from England winning a ... says: We ve even had to develop ideas for the unlikely event of Scotland winning the tournament ...
,000 and pounds 100,000 Barclays Additions is a new-style, fee-paying personal current account where ... of the account s benefits nationally and in the four pilot areas - north London and Luton, Yorkshire ... and Harrison Cowley Birmingham ran the regional launches, beginning a month before the account became ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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