Top Ad Agencies 2006
01 Mar 2006
Marketing s annual league table of the top 50 advertising agencies in the UK, which is based on agency billings as measured by Nielsen Media Research. ...
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BMB takes financial honours
07 Oct 2010 | by Anne Cassidy
Beattie McGuinness Bungay is the highest-scoring ad agency for its financial housekeeping in a...place last year. The sales promotion agency Simpson Mahoney Parrock came first. The ad agency ... by external factors. Hunt said: "Ad agencies have slipped down the pecking order but, overall, they did ... of 500,000, plus targets on staff costs and borrowing. The media agency MediaVest (Manchester) climbed ...
Agencies predict TV ad market could rise 4% in Q2
22 Mar 2012 | by Maisie McCabe
Media agencies predict the TV ad market could increase by up to 4% in the second quarter of 2012...Agencies believe TV adspend could increase between 2% and 4% year on year between April and June ... agencies predict the amount spent on TV spot advertising is expected to increase by around 1% to 3 ... of 2012 will be at least in line with the first three months of 2011, and some media agencies suggest ...
Agency profits fall as clients put squeeze on ad budgets
24 Nov 2011 | by Ian Darby
The profitability of UK marketing services agencies nose-dived by more than 50 per cent during...squeezing agencies on fees". Knox added: "Agencies are losing ground despite keeping their business ... compared with the same period in 2010, according to the latest figures from the Marketing Agencies Association. The body, which represents a range of integrated and below-the-line agencies, including Iris ...
ZenithOptimedia global ad expenditure forecast
11 Aug 2010 | by Calvin Lau
Republic charts the agency's forecasts to see which mediums will lead the way.
Clients attack agency profits in ISBA report
20 May 2010 | by Ian Darby
dissatisfaction with agencies over costs and transparency, and a continued downward trend in the average rates...The report points out that though ad agency fee rates are down, their profit margins "remain ... involvement. ISBA also found that use of commission in paying ad agencies is almost non ... time in 13 years, net payment rates to media agencies have risen. Debbie Morrison, ISBA's director ...
Top 100 creative agencies 2011
05 Sep 2011 | by Bob Willott
is going to win in the long term. One model is that the big traditional ad agency does the whole of your ... " the ad agencies of old would never have gone near. The San Francisco ad agency Citron Haligman ... Martin Sorrell's M4C, dealing a fatal blow to i-level and depriving Aegis agencies from significant press ...
Digital Agency League Table 2009
22 Oct 2009 | by Becky Charles
While other disciplines struggle in the tough economy, digital agencies are reaping the rewards...to their ad agency. However, Juliet Blackburn, head of digital at the AAR, has observed that, in some cases ... is that their supremacy in the digital arena is no longer unquestioned. Ad agencies, direct marketing shops ... -play digital shops. 'We have seen a march of ad agencies, especially, on the digital space, which have been ...
The most irritating ads of 2011
10 Jan 2012 | by David Benady
As our research into 2011's most irritating ads reflects, marketers are under increasing pressure...Marketers are irking the public with ads that relentlessly repeat a web address and use catchy ... of the campaigns that annoy the public, in which the three most irritating ads of 2011 were for online brands ... . Webuyanycar.com's 'Quick quick' campaign topped the most irritating ads list, with almost half of the 540 ...
Top 100 creative agencies 2012
26 Mar 2012 | by Bob Willott
With market conditions as tough as ever, Bob Willott looks at how agencies are attempting to stay...agencies. Now there is one 150-person agency," he says, pointing to the added capabilities available ... of Adventis Group have been struggling, as has the AIM-listed, Kent-based ad agency WFCA. Recently, Cello ... 't enough good people," Brooks agrees. "The ad agencies are still hoovering up average people from digital ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
