06 Jul 2010
| by Alex Brownsell
PepsiCo-owned juice brand Tropicana is rolling out a print ad campaign by DDB UK to promote its...The ads showcase the new Tropicana Pure Premium 'Orange Creations' range of mixed juices, including Orange Passionfruit, Orange Lime, and Orange Watermelon variants, as the brand looks ...
, lime or watermelon, inside an orange. The ads launch this week with media planned and bought by OMD ...
01 Oct 2010
| by Sara Kimberley
Freesat is launching its first TV ad since appointing VCCP to the £5m account.....
The campaign includes a series of 60- and 30-second TV ads that run through to January 2011. It has been directed by James Griffiths, whose previous credits include work for Coca-Cola, BT and Adidas.
The ads ...
The ad debuts tomorrow (2 October) and will be the biggest ad for the brand to date. It will use a ...
07 Sep 2010
| by Sarah Shearman
Penguin is launching an autumn ad campaign for the launch of John le Carré's latest novel, 'Our...The campaign, created by The Assembly, launches on 16 September and will run across sites on the London Underground and national train stations.
It will also include a digital and social media push and experiential activity themed around the Cold War, which is the subject of the book.
The activity is aimed ...
04 Jan 2011
| by Maisie McCabe
's Real Radio, will be supported by an ad campaign across TV, outdoor and direct marketing.....
The TV ad to support the new national station, made by Clear Marketing Communications, shows a radio sitting on a map of Wales, playing Real Radio. The media planning and buying for the campaign ...
04 Oct 2010
| by Arif Durrani
Google has launched a two-month multimedia advertising campaign called 'Watch this Space' today (4...The campaign started with online advertising this morning and will be followed by print and out-of-home activity next week. DHM is responsible for the campaign's messaging and execution, Omnicom's PHD has ...
. As part of the marketing activity, across-the-track print, LCD and dynamic escalator panel ads will run ...
01 Sep 2010
| by Sara Kimberley
Reckitt Benckiser, the maker of Nurofen and Clearasil, is launching a £2.5m ad campaign to promote...The campaign, "Wrap your home in luxury", will launch in the autumn in a bid to drive sales in the run-up to Christmas.
Created by Euro RSCG, the drive will include a TV ad, followed by dedicated in-store, point-of-sale and digital activity.
The new Touch of Luxury Winter range will consist of a limited ...
28 Jul 2011
| by Sara Kimberley
campaign....on the mobile company s retail ad business.
W K, which recently launched a campaign for its Qwerty range ...
to both roster and non-roster agencies in May. It is understood that the agency will work on a campaign ...
08 Sep 2010
| by Sara Kimberley
TV viewers can watch a walrus talk to two Argos delivery penguins in the company's latest ad...The campaign launches this week and includes one 30-second ad and three 10-second ads created by CHI Partners.
The first ad features two penguins delivering a sack full of fish to a walrus ...
order."
The second ad shows the walrus telling the two worried-looking penguins to put two fishes ...
16 Jul 2010
| by Alex Brownsell
Vauxhall is rolling out a TV ad campaign for its Corsa model featuring the winner of a social media...The TV campaign by DLKW follows a social media campaign by Vauxhall, in which the GM-owned marque ...
Idol campaign, created by Marvellous, was launched in April and received more than 6,000 entrants ...
.facebook.com/vauxhallcorsa , to view the making of the ad. The ad launches next Monday (19 July), during the ad breaks of ITV1's ...
18 Oct 2010
| by John Reynolds
The AA is supporting its push into home emergency services with an ad campaign fronted by comedian...The ad launches today (18 October) and features the comedy legend in a typically perverse ...
to call the local butchers, to see if they can help him.
The TV ad forms part of a multimillion-pound campaign that also includes press, online advertising, and a direct mail campaign.
Michael Cutbill, AA ...