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LONDON - The Independent has launched a quick response to The Times' £3m mystery images ad campaign...The Independent's ads went up on 16 JC Decaux digital billboards across London this morning ... representation of people who are ahead of the times. The posters mimic the style of the The Times' campaign ... placed the ads , which will now run again with its name on them. The Independent said the ads have been ...
LONDON - Market indices company FTSE has embarked on a global campaign created by Fin International...The campaign will initially focus on four key areas within the company s range of indices -- global ... conceived the strapline FTSE. It s how the world says index and has created a number of ads to run in the financial press. Each ad features copy articulating how a particular index can support a particular ...
LONDON - Upmarket pizza restaurant chain PizzaExpress is to launch a 1m advertising campaign...The campaign breaks on November 1 and runs across national press, roadside posters and cross-track sites on the London Underground in four bursts. The company is considering supporting the campaign with radio spots on Jazz FM, Heart FM and Magic. The campaign, created by Manchester agency BDH ...
to the advertising world, will tomorrow launch a new campaign as it fights back against negative headlines around...The campaign, created by McCann Erickson and featuring the work of illustrator Noma Bar, will run in the business/media sections of the NMA's member newspapers. The NMA said it wanted use the campaign ... is unremittingly gloomy," said Maureen Duffy, chief executive of the NMA. "But NMR ad revenue data proves ...
BT’s directories business Yell is set to launch its first ad campaign on national TV on Thursday....LONDON (Brand Republic) - BT’s directories business Yell is set to launch its first ad campaign on national TV on Thursday. The campaign is an attempt to rival the Yellow Pages’ JR Hartley ads launched ... .com. The campaign is one of the first in the UK to use the latest superstitial technology. The online ads were ...
A multimillion pound advertising campaign for the Association of Investment Trust Companies could...LONDON (Brand Republic) - A multimillion pound advertising campaign for the Association of Investment Trust Companies could be cut short because of a lack of industry support. The “its” campaign ... because of lack of funding. The campaign is funded by participating members of AITC and, unless more ...
for a multimedia ad campaign promoting Cisco's communications clinics across the country....The campaign, which was brokered by digital agency Neo@Ogilvy, is targeted at Telegraph readers from small to medium-sized businesses. It focuses on communications clinics that run for 12 days from ... -impact, integrated campaigns across multiple touch points and taps into one of our core audiences, that of business ...
LONDON - MySpace is launching its first outdoor ad campaign in the US to promote the launch...Times Square. The ads feature some of the social networking website's most popular artists ... , Lil Wayne and MIA. The ads show the artists alongside the playlists that provide them with creative inspiration. The campaign will also promote the website's new playlist function, which allows members ...
in its latest direct response TV ad campaign, which breaks this week across cable and satellite channels....The campaign, created by WWAV Rapp Collins, is entitled "If Only" and aims to increase monthly ... ad very effectively highlights key stages where the loss of a loved one through cancer can hit home ... -saving work." The ad was written by Cathy Halstead and art directed by Dave Scott. WWAV extended its grip ...
LONDON - The Telegraph Group is to launch a trade campaign to encourage advertisers to take out ads...The eight-week campaign, which has been created by Hall Moore CHI and Naked Inside, begins today, featuring mock-up ads from a host of companies, including Tesco, Sainsbury's, Vodafone and Heinz, giving reasons why they choose to run ads in the Telegraph over rival print media. Among the incentives listed ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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