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Gumtree 'tree' by Beta

Gumtree.com, the classifieds website, has launched its first ever TV ad campaign....The series of 30" and 10" spots will be aired across the ITV and ITV digital network across a five week period. The 300,000 campaign was developed by Beta along with Chicken Soup Productions, Airside and Envy. The animated creative visually represents a noticeboard with a tree. Characters ...

Argos 'new catalogue' by CHI

Argos is launching an ad campaign to promote its new catalogue and direct consumers online...The campaign follows the company's first visual identity overhaul in over a decade as it aims to improve the desirability of the brand. ...

Argos 'walrus' by CHI & Partners

Argos has launched the third ad its campaign dramatising the benefits of "Argosing it"....In the latest TV ad a walrus is saved the effort of hunting around for its daily fish requirements by having them delivered by a couple of helpful penguins. The 30" spot is supported by a number of 10 ... , and the fact that, however many items you order, there s only one delivery charge. Accompanying the TV ads ...

Dreams 'good morning' by RKCR/Y&R

Dreams, the bed and bedroom furniture retailer, has released its second ad by Rainey Kelly Roalfe/Y&R.

Nike\Jordan 'slap' by Wieden + Kennedy New York

Wieden + Kennedy New York has unveiled the latest chapter in the Become Legendary campaign for Nike...The campaign communicates the ethos of break to build conveying that whatever doesn t break you makes you stronger. ...

Dior 'J'adore' by TBWA\Paris

The film was direcetd by fim-maker Jean-Jacques Annaud. Teaser films appeared online and on TV ahead of the ad's launch. The campaign was also previewed on Facebook before being broadcast worldwide. ...

Old Spice 'questions' by Wieden & Kennedy Portland

returns to in a new ad to illustrate just a few of the amazing things that an Old Spice man can do....The latest effort is an integrated campaign with TV, print and digital executions, targeted at both men and women, once again touting the manly scents of Old Spice body wash. ...

Nicorette 'films' by AMV BBDO

Nicorette launch TV and cinema campaign with ads parodying generic film genres by substituing...Roman"; mso-bidi-theme-font:minor-bidi;} Following the first Nicorette inhalator campaign in 2007 ... in public. To counter this, AMV developed a campaign that would further conventionalise the product's use. ...

Durex 'how in-sync are you?' by Euro RSCG London

Euro RSCG London has created a social media and TV campaign for Reckitt Benckiser's Durex brand....The campaign launches its latest product, Performax Intense, a condom designed to help couples be more in-sync during sex. The 50-second work will break on YouTube on 1 February, showcasing its "in-sync" properties by drawing on the insight at the heart of the campaign of "slowing him down and speeding her up ...

Specsavers 'nemesis' by Specsavers Creative

In the latest Specsavers advertising campaign it all goes wrong for a pair of visually impaired OAP

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.