19 Jun 2009
| by Alex Brownsell
technology....on the concept of efficient advertising', where the majority of the ad's text has been erased to leave a simple message. The press ads roll out this week, with outdoor to break in July. One ad reads: Our BlueMotion ...
30 Jun 2009
| by Alex Brownsell
-saving 'Start-Stop' vehicle technology....to emphasise how Audi vehicles save energy when they are stationary. The ad rolls break on 1 July ...
to invest in heavyweight communication of this advanced technology.' ...
02 Apr 2009
| by Amy Golding
the 'environmental credentials' of its diesel TDI Injection technology.
02 Jun 2008
| by Staff
LONDON - Wieden & Kennedy is set to launch the latest brand ad for Honda Accord, featuring five...The 90-second ad, called "jump", broke yesterday. Set in the Mojave Desert, it shows ...
endline: "Difficult is worth doing." The ad is the final part of a campaign that included 96-sheets ...
. "Jump" was preceded by a three-minute live TV ad that aired on Thursday. ...
01 Apr 2009
| by Matt Williams
LONDON - BMW has revealed a smart new piece of technology that will allow drivers to hitch a ride...The "magnetic tow technology", which the car-maker claims was devised by its head of innovation, Herr Noitt All, means BMW drivers can lock on to the car in front, allowing them to take their foot off ...
technology, the driver should provide a courteous flick of the headlights to thank the driver in front ...
02 Feb 2009
| by Kate Nettleton
of the 308's new features. In a second ad, featuring the 207 marque, a woman and a guy are seen singing ...
-free technology to sing together. ...
08 Feb 2006
The ads will focus on the consumer and business benefits of the brand,
using the strapline 'Hitachi's technology and know-how improves your
life'. The pan-European brief is Loewy's first TV advertising work apart from a
DRTV campaign for financial services company Central Capital last
September ...
28 Sep 2010
| by Alex Brownsell
, including a zebra and a stingray, before revealing the hidden technological strengths of the Mondeo, which is to be updated next year. The ads, which carry the tagline "True beauty comes from within", will break on Friday ...
for the Fiesta, last rolled out a major campaign in support of the model in 2006.
The TV ad, entitled "Desire ...
31 Jan 2011
| by Alex Brownsell
to interact with a TV ad in real time....in Honda's new TV ad.
The app, named Honda Jazz This Unpredictable Life, is free to download ...
.
Using audio-recognition technology, app users can pull up to seven characters, including Space Monkey ...
, said: "This new ad campaign reflects the experiences of our Jazz customers, showing how its Tardis ...
25 Feb 2011
| by Alex Brownsell
Ford has unveiled the first in a series of global ad campaigns for the Focus, which are designed...in each 20-second TV ad.
Ford is attempting to create an "accumulative effect" by launching a high number of short TV ads that inform viewers about the car's range of technologies.
The integrated ...
, promotes 14 different technological aspects of the new Ford Focus model.
The car's features ...