Analysis: End of 192 escalates PR battle for market share
22 Aug 2003 | by Adam Hill
on directory enquiries with it. Adam Hill looks at the PR battle between the new services vying to dominate
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Technology: Gadget Revolution
27 Feb 2004 | by Adam Hill
Gadget promotion is now more about fashion and lifestyle than technology, as Adam Hill discovers.
Profile: Leslie Dance, Motorola
15 Nov 2002 | by Adam Hill
Selling the Motorola dream to consumers. Globetrotter Leslie Dance has her feet firmly stuck in mobile technology
CAMPAIGNS: Yachting bid profile raised by Orange UK - Sponsorship
18 Oct 2002 | by ADAM HILL
Client: Orange UK PR Team: Karen Earl Sponsorship Campaign: UK visit of Orange, the maxi-catamaran Timescale: August 2002 Budget: Undisclosed
Media: BTopenworld to beef up content
06 Oct 2000 | by ADAM HILL
BT s broadband internet service, BTopenworld, is planning to boost its editorial content across all areas from finance, news, technology and travel to children, games and music.
MEDIA BRIEFS: All change at Teletext as Heard promoted
11 Aug 2000 | by ADAM HILL
Chris Heard has been promoted to features editor at Teletext, replacing Catharine Eccles following her appointment as web editor. Eccles was features editor at Press Association until 1997. Heard, who was at the Leicester Mercury and UK News, was her deputy at Teletext. That position is now filled by...
Orange UK media head has enough after six weeks
09 Jun 2000 | by ADAM HILL
Mobile phone network Orange is understood to be on the hunt for a UK media relations manager following the resignation of Alison Palmer after just six weeks in the job.
PUBLIC SECTOR: DETR hires Perspectives for road safety
09 Jun 2000 | by ADAM HILL
The Department of the Environment, Transport and the Regions has appointed comms agency Perspectives to develop promotional activity to support its Think road safety campaign. Perspectives, which won the brief after a four-way competitive pitch will maximise awareness and encourage brand partners,...
Smithfield Financial wins KPN Mobile IPO
17 Mar 2000 | by ADAM HILL
Smithfield Financial is to handle the flotation on the Amsterdam stock exchange of KPN Mobile, a wholly-owned subsidiary of Dutch telecoms group KPN.
Editorial: No need for confidentiality paranoia
03 Mar 2000 | by ADAM HILL
Marketeer s survey (see story page two) into business information leaks is a reminder of the thorny issue of confidentiality. The growing trend for people working on the move via laptops and mobile phones increases the potential for confidential information to be overheard in public places.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
