City & Corporate: Companies make a virtue of doom
21 Nov 2008 | by Anthony Hilton
robust performance given what is happening in its advertising markets. But the good news was ignored...commentator on London's Evening Standard. ...
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The Week
20 Feb 2009
- The Central Office of Information (COI) has appointed Advertising Association chairman Mark Lund
Cannes Lions recognises PR
21 Nov 2008
The prestigious Cannes Lions International Advertising Festival is to have a PR dimension from 2009...Cannes Lions, founded as an advertising competition in 1954, is now looking to represent the entire communications industry. Lord Bell, chairman of Chime Communications, will be jury president ... community not just in advertising, but in PR and other disciplines.' The festival runs from 22 to 27 June ...
Profile: Donna Imperato - Straight-talking and self-aware
24 Oct 2008
Donna Imperato's message for the UK PR industry is one of hope. The credit crunch is a 'great opportunity', and PROs should be hitting marketing managers with this line: 'Cutting out $2m from advertising is not going to hurt you, so put $1m into your PR instead,' she argues. Imperato, 48, has had ...
Viewpoint: Industry Veteran speaks out
07 Mar 2008 | by Bob Leaf, Chairman, Robert S Leaf Consultants, former Burson-Marsteller international chair
suffered. But clients who cut advertising dramatically nearly always increased PR activities to compensate
Letter - Specialist teams can ensure fair payment
28 Apr 2006
industry. It showed that we must learn lessons from the advertising world to ensure we are paid fairly
Phones4u plans consumer hire
16 Sep 2005
advertising and marketing campaign in the run-up to Christmas.
Israel in bid to change 'distorted' media view
13 May 2005 | by Donna Werbner
' representations in the Western media with a global PR and advertising campaign....The Israeli Ministry for Foreign Affairs is to hold a pitch for international and Israeli-based PR agencies to support the drive, which will cover Europe and the US. The Israeli Ministry of Tourism is also seeking British advertising agencies to handle a 'rebranding' campaign across Europe ...
Warner Chilcott buyout propels FD to top spot
08 Feb 2005 | by Tom Williams
and Citigate held their respective second, third and fourth positions. Finsbury advised Standard Chartered ...
Opinion: PR students are the stars of tomorrow
23 Jul 2004 | by Julia Hobsbawm, julia@hmclondon.co.uk
Eight years ago, I wrote Cosmopolitan Guide to Working in PR and Advertising as a way of formally
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
