Click on a filter below to refine your search.
The advertising industry should come together to hammer out a better deal for working mums, Gail...as client-facing, with just as long hours as ours. But compared with other industries, advertising ought ...
"The media agency is the USB stick of an advertiser's business"; media agencies "help share...on the agency roster. Whereas creative shops remain vulnerable to the cut and thrust of frontline advertising ...
, allowing advertising and media agencies to steal a march. What is bad news for the PR industry is good ... author, describing it as being 'the end of the food chain'. 'I wanted to be advising brands on what ... in an advertising structure for the first time. Again he longed to be the creative brains behind campaigns and, more ...
back at the second hurdle by the NHS Commissioning Board Authority. The planned NHS Communications ... to take into account the increasing role of local authorities within health provision. Welcoming ... , rather than national.' A Commissioning Board Authority spokesman said efforts would now be made ...
But, no, these are four of the most powerful women on the UK advertising scene. They are Abbott Mead Vickers BBDO's Farah Ramzan Golant, Campaign's Claire Beale, Karmarama's Nicola Mendelsohn and Engine's Debbie Klein, on their way to the Asian Women of Achievement Awards last week. ...
"Surely someone at the agency must have realised that a creepy brand character with a husky voice and an American accent who suddenly appears out of nowhere to confront a housewife choosing the advertised product has already been done. Does Clarence the polar bear in the Birds Eye ad by Abbott Mead Vickers BBDO ...
, the motoring manufacturer announced it had decided that advertising on Facebook didn't really work ... , was based in part on the notion that revenues (not least advertising revenues) will begin to grow strongly ... ". But there are those who believe GM is merely the first major advertiser (it has the US market's third-largest media ...
authored by Tory MP Damian Collins and backed by a group of Conservative MPs and firms including Cisco ...
wide range of skills in PR, advertising and marketing. Executive director of government comms Jenny ... for PR agencies, as PR is 'more about earned media, when we have less money to spend on advertising space ...
One day, this will be cited by the next generation of industry stars as one of the pieces of work that inspired them to get into our business. For me, it's the benchmark for integrated thinking. And proves that advertising can take on any shape. I still have to swallow back the sick every time I think about ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
Haymarket Business Media © 1957 – 2012
