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Lessons from The GREAT Campaign

on by local councils. They are getting money for it, but frankly hard pressed local authorities need more ...

CREATIVE STRATEGY: Greeks employ modern methods to fight for heritage

projects. This at a time when local authorities are slashing their archaeological services because of Government-imposed budget cuts. But what has all this got to do with advertising? As it turns out, quite ... in the tail, except to say that this simple ad packs a punch. It s true that the Greeks may be the authors ...

AA argues against alcohol ad ban

The advertising industry has urged MPs to reject growing demands for a ban on alcohol ads. In a

GPs reject plans to overhaul PR in NHS

back at the second hurdle by the NHS Commissioning Board Authority. The planned NHS Communications ... to take into account the increasing role of local authorities within health provision. Welcoming ... , rather than national.' A Commissioning Board Authority spokesman said efforts would now be made ...

Client view: Adopting a new approach

local authorities, other voluntary adoption agencies and adoptive parents. Barnardo's absence seems strange but Darbari is sanguine. 'Local authorities are the main adoption agencies and if you're looking at where things need to be improved then quite a lot would be at local authority level,' she says. 'We ...

Santander UK seeks to bring in lobbying help

, under a voluntary agreement with the Financial Services Authority. In January, Santander handed a ...

Government readies £120m media buying review in marketing shake-up

to inform the future strategy". Last year, Government advertising from its various departments commanded ... , as the Government now looks to harness advertising to stimulate economic growth in the UK. Martin Sorrell's WPP ... at time of writing. The Government's own figures show it spent 77m on advertising in the year ...

Government briefs PR consultants on post-COI world

their comms needs to the Maude-chaired Communications Delivery Board, which will have overall authority over ...

Government record on lobbying defended by Mark Harper

and APPC, provide a link between professional standards, ethics and industry structures of learning ...

Home Office calls fast-turnaround ad pitch

The Home Office is looking for an advertising agency to work on quick-turnaround projects across a...to the Advertising Standards Authority, with claims that it was offensive, distressing and unsuitable to be seen ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.