19 Sep 1997
| by KEN NEWTON
owned an advertising agency, but it
would be an unusual occurrence. Normally it is ad agency groups...has owned an advertising agency, but it
would be an unusual occurrence. Normally it is ad agency ...
. But
there is no logical reason why this set-up cannot be reversed.
PR arguably has more clout than advertising ...
divisions.
But, in most cases the result is an agency offering advertising
solutions with a few ...
24 Jan 1997
| by LEXIE GODDARD
Jeff Klein, UK chief executive of Marsteller Advertising, has
resigned just 14 months after...Jeff Klein, UK chief executive of Marsteller Advertising, has
resigned just 14 months after ...
no doubt that the decision to set up an advertising agency in
the B-M group was absolutely the right ...
corporate and issues advertising briefs. The majority of its
clients are shared with B-M s mainstream PR ...
12 Mar 1999
| by ED SHELTON
appointed Manchester-based Communique PR to
handle a year-long campaign to win over the advertising...appointed Manchester-based Communique PR to
handle a year-long campaign to win over the advertising ...
.
The agency is to work on a three-phase campaign to highlight the
benefits of advertising in the regional press to the media and
advertising community.
Communique s activity will support a pounds 3 ...
10 Apr 1998
| by IAN DARBY
The Advertising Association, the umbrella trade organisation for
trade bodies in the advertisers...The Advertising Association, the umbrella trade organisation for
trade bodies in the advertisers ...
the Government that the remit for
its proposed Food Standards Agency will not extend to food
advertising.
Sara Price, head of public affairs at the Advertising Association, said:
The Government is putting ...
15 May 1998
| by IAN DARBY
Communications to handle public affairs for the
Advertising Association, a new account involving broad...Connect Public Affairs has won a three-way pitch against Fishburn
Hedges and Jackson Communications to handle public affairs for the
Advertising Association, a new account involving broad ...
for trade bodies in the advertising, media buying and
ad agency sectors.
...
20 Aug 1999
| by DAVID MCCORMACK
which has won a contract to install its
Outdoor Evolution digital screen advertising system...Grayling Group has been appointed to handle UK business PR for DHJ
Media, the Swedish company which has won a contract to install its
Outdoor Evolution digital screen advertising system on the London
Underground. The system is currently being tested and launches at Oxford
Circus in spring 2000 ...
31 Aug 2001
RESULTS: French marketing services firm Havas Advertising, which
owns UK PR group Grayling and is bidding against WPP for media buying
agency Tempus, reported estimated revenues of 691m for the first
half of 2001, up 49.8 per cent on the same period last year.
For Europe, revenues stood at 349m.
...
31 Aug 2001
RESULTS: French marketing services firm Havas Advertising, which
owns UK PR group Grayling and is bidding against WPP for media buying
agency Tempus, reported estimated revenues of 691m for the first
half of 2001, up 49.8 per cent on the same period last year.
For Europe, revenues stood at 349m.
...
13 Aug 1999
| by RICHARD EDWARDS
advertising and PR posts into one role....advertising and PR posts into one role.
Nebel said the decision to combine the roles follows Leon Choi s
announcement that he would be leaving next month and the departure
earlier this year of head of advertising ...
, advertising
and creative department under the control of one person for the first
time since John Grounds ...
16 Feb 1996
advertised in them you could reach your target
market. Now that s no longer possible. It sounds like a PR...advertised in them you could reach your target
market. Now that s no longer possible. It sounds like a PR ...
this is apparently one of the advertising
industry s ideas for coping with an increasingly diverse and specialised
media. Another idea is the use of shock advertising to gain extra
free media space. It might bring ...