Global Advertising: Advertising Hotspots
27 May 2005
Global advertising is growing in line with GDP for the first time since 2000. But which of the world's major advertising markets is growing the fastest, Jason Deign asks.
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Advertising: Advertising leagues
01 Mar 2006 | by David Tiltman
Ad agencies are having to evolve to cater to clients demanding more integrated activity.
Microsoft Advertising
28 Jul 2011 | by Alasdair Reid
The computer giant has tried to innovate its sales arm with management rejigs and a UK Ad Exchange.
Beyond advertising
23 Nov 2007
More and more agencies are looking beyond traditional media channels, even as far as aircraft design and music publishing, to provide branding solutions for clients. Pippa Considine reports.
Selfridges advertising
30 Jan 1997
Selfridges next week unveils its first brand advertising since Bartle Bogle Hegarty won the business last May. The pounds 1m poster push draws on the philosophy of founder Gordon Selfridge and stresses its London roots.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
