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Who is driving the growth of social media in the advertising sector?...Old Spice TV advertising actor Isaiah Mustafa to messages through YouTube, Twitter and Facebook ...
The structure of advertising agencies, with the all-important planning department, which can ... to advertising if it does not evolve. 'Brands are happy with the conversations we have created, but how do ... in the future - we already have advertising through Facebook, and PR needs to get its head around that ...
The Advertising Association (AA) has appointed Visa Europe's Ian Barber as its director
The Cabinet Office has announced a 52% reduction in marketing and advertising spend following...in Government spending on marketing and advertising. ...
Advertising and communications group WPP reported today that its PR and public affairs revenues...tough few quarters ahead. PR and public affairs was harder hit than advertising and media, which ...
The Advertising Association has appointed Fishburn Hedges to help launch and deliver a campaign...The Advertising Matters campaign is aimed at politicians, opinion formers, the industry ... advertising and marketing communications work, the more suspicious they are of it. We will help explain the role of advertising, how it operates and the value it delivers to the economy, culture and society ...
The Cannes Lions festival has changed its strapline from ‘international advertising festival...the changed nature of the awards. Launched in 1954, and originally known as the International Advertising ... advertising. He added: Many of the Grands Prix are now being awarded to experiences, technologies ...
The Advertising Standards Authority (ASA) has promoted Lynsay Taffe to the role of director...and consumers about our role keeping advertising legal, decent, honest and truthful. As part of senior ... advertising self-regulation. Taffe joined the ASA in 2004 as policy and public affairs adviser ...
or TV advertising.
TripAdvisor's PR agency Edelman has issued a startling broadside against the Advertising Standards Authority's ruling against its client, dubbing the body 'out of touch'. Scott Thomson, deputy MD ... after Advertising Standards Authority ruling ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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