22 Oct 1999
| by ED SHELTON
to accompany its first TV advertising
push....Countrywide Porter Novelli has been appointed by 1st Line Mobile
Communications to create the PR to accompany its first TV advertising
push.
The PR campaign will be designed to create brand awareness among both
business and consumer customers, and position the company as one that
does things ...
03 Mar 2006
| by Daniel Rogers, Editor, danny.rogers@haynet.com
of advertising. But occasionally an initiative comes along that demonstrates how PR can be more powerful than...Vodafone's 2006 live music programme 'TBA' is just such an initiative
(News, p1). Advertising will play its part, but the whole idea of the
project is to get the target audience - 18 to 24-year-olds - to feel
they have 'discovered' a number of 'spontaneous' gigs. Cleverly, it taps into this demographic ...
18 Oct 1996
integrated PR, public affairs and advertising
campaign as its prepares to launch its wireless telephone...Globalstar, the satellite communications company, has hired the Grey
group to run a worldwide integrated PR, public affairs and advertising
campaign as its prepares to launch its wireless telephone ...
campaign involving the GCI PR
network, its public affairs wing APCO and Grey Advertising. All three ...
03 Mar 2000
| by RICHARD EDWARDS
Hill and Knowlton has been appointed by US-based mobile phone
advertising firm Spotcast...Hill and Knowlton has been appointed by US-based mobile phone
advertising firm Spotcast Communications to handle its European media
relations, in the run-up to a summer launch in the UK and France ...
discounted mobile phone service in exchange for
listening to ten-second advertisements before ...
16 Sep 2005
advertising and marketing campaign in the run-up to Christmas.
12 Feb 1999
| by MAGGIE BROWN
alongside
its sister advertising and below-the-line marketing agencies to win the
work, which will be one...Ogilvy PR Worldwide has picked up the corporate account for Indian
industrial conglomerate Tata Group with a brief to unite its diverse
interests under a single identity. WPP-owned Ogilvy pitched alongside
its sister advertising and below-the-line marketing agencies to win the
work, which ...
26 Jun 1998
| by MAGGIE BROWN
are supporting Motorola s current advertising campaign, said Fink
and Fuchs managing partner Stephen Finks....are supporting Motorola s current advertising campaign, said Fink
and Fuchs managing partner Stephen Finks.
...
01 Jun 2001
KIEV: PR agency Bates Ukraine has won a joint advertising and PR
brief to promote one of the country's biggest mobile phone operators,
KievStar GSM. Part of the task is to raise awareness of mobile
communications in general among Ukrainians. KievStar GSM's subscriber
numbers now exceed half a million.
...
19 Aug 2005
content for the phones on their
missions, which may be used as advertising at a later stage,' said WS ...
12 Dec 1997
in the backs of taxis.
That idea was created by advertising agency FCA!, as part of a campaign
of taxi ...
relations as well as advertising, said Holtham.
The company, a division of German electronic giant ...
in the middle of a press advertising campaign promoting its
new S10 phone, the first in the world to feature a ...
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