12 Apr 2002
| by PAUL PHILLIPS, director of advertising and media services, AAR
Walking past Charing Cross Station on Thursday, I just couldn't
help but notice the enormous lamp-post sign showing leaves on a railway
line with the supporting caption, one pain in the bum you're lumbered
with, and one you're not , a message from the botty experts
17 Jun 2005
at the chance to turn advertising's often destructive relationship with women's body image on its head....advertising has been damaging to women. We want to make sure we understand how, and what we might to do ...
, government, the food industry and advertising, to persuade them that by making fashion funkier and food more ...
.
On the advertising side, O M assembled creative teams that knew the Dove brand and had done some of their best work ...
18 May 2007
| by James Hamilton and John Tylee
Advertising is a dynamic industry - perhaps not quite as dynamic as it
likes to think it is ...
cent event. But those events
are crucially important. Over the years, as advertising has adapted to
new ...
; those that marked a fundamental shift
in strategy; those by which advertising discovered - wittingly ...
15 May 2008
| by Kate Nettleton
LONDON - Waitrose has kicked off a search for an agency to handle its digital advertising account....advertising and web development. The search for a digital agency comes shortly after Miles Calcraft Briginshaw Duffy retained the 26 million advertising account in December following a competitive pitch. This week saw the launch of MCBD s first advertising for the supermarket since retaining the business. ...
28 Aug 2008
| by Anne Cassidy
LONDON - Kettle Foods is looking for an advertising agency for its premium crisps brand, Kettle...The crisp-maker has shortlisted Dye Holloway Murray, Isobel and one other undisclosed agency to compete for the business. Andrew Slamin, the Kettle Foods marketing director, who was appointed in September last year, is leading ?the pitch process. Kettle Chips launched its first TV advertising campaign ...
19 Feb 2008
| by Larissa Vince
LONDON - Bernard Matthews, the turkey producer, has called a review of its £2.5 million advertising
08 Jan 2009
| by Kate Nettleton
LONDON - Nestea has kicked off a pitch for its global advertising account, and has invited McCann
17 Jan 2003
Roche is consolidating all advertising for its over-the-counter products in regions outside the US
17 Jan 2003
Roche is consolidating all advertising for its over-the-counter products in regions outside the US
09 Apr 2009
The FMCG giant has put together a shortlist of agencies, which includes a mixture of advertising, direct marketing, digital, London-based and international shops. It is not yet known whether the successful agencies will pitch for new projects in different markets, or against each other for existing ...