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Warehouse, the women's fashion retailer, is on the hunt for an agency to handle its advertising
directors as the likely winners of gold Lions at this year's International Advertising Festival at Cannes....was deregulated last year, a new advertising sector was born in the UK. The 118 118 campaign, fronted by those ... magazine's advertising awards, with the two Soken ads sharing the top prize. If performance in other ... the 'Hispanic' spot. I think that's a great piece of advertising." Last year was the year of the car ad ...
Advertising is a dynamic industry - perhaps not quite as dynamic as it likes to think it is ... cent event. But those events are crucially important. Over the years, as advertising has adapted to new ... ; those that marked a fundamental shift in strategy; those by which advertising discovered - wittingly ...
The internet television platform Joost has signed more than 30 advertisers, including Coca...At its launch, the channel will run traditional 15- and 30-second ad spots, but will limit ad content to just three minutes per hour. A third of its launch advertisers have come via a new year-long deal with Interpublic Group's Emerging Media Lab. ...
Gossard, the lingerie company, has appointed Beattie McGuinness Bungay to handle its advertising...BMB won the brief without a pitch and will develop a new campaign due to launch this summer. Gossard, which has been owned by Courtaulds since 2007, has not retained an advertising agency for three years. In February, it hired Initiative to handle media planning and buying. The appointment reunites ...
A digital poster ad featuring David Beckham in his underwear has been cleared by the Advertising
What are your predictions for the growth of the advertising market in Asia in 2004? The interest ... to build brands within the Asian market. What are the biggest obstacles to growth of the advertising ... will be an issue. Many companies are finding it more difficult to consider traditional advertising, preferring ...
LONDON - Replay has kicked off a pitch for its pan-European advertising account...A number of undisclosed shops in the UK and Europe have been contacted by the Italian fashion brand, which sells men's and women's clothing and fragrances. The company has previously produced the majority of its advertising in-house but is understood to be seeking an agency for a retained marketing ...
LONDON - Online retailer ASOS is ramping up its advertising activity, appointing Mother as its
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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