24 May 2012
| by Ian Darby
channels.
For the first time, the awards will also present golds for a Campaign Big Agency of the Year ...
is available at www.campaignbigawards.com.
Agencies can enter across 11 product categories, including ...
or as complete campaigns.
The Campaign Big Agencies of the Year will be selected based on a system ...
24 May 2012
| by Jeremy Lee
of their agency to Omnicom, after its chief executive, John Wren, provided his seal of approval..... Appropriately, they were with the client who has done more than any other to shape the fortunes of the agency ...
's former head of strategy Jon Forsyth opened the agency for business in January 2008, they did so embroiled ...
and distracting as it was, the war with WPP didn't hold the agency back. Within just three months of launching ...
24 May 2012
| by Katherine Levy
with media agencies and advertisers, follows the decision to rebrand from its former name of the Newspaper Marketing Agency earlier this week.
Clifford will report to Rufus Olins, the chief executive of Newsworks ...
partner at the WPP-owned agency. Before Mindshare, she was an associate director at MediaVest between 1995 ...
24 May 2012
| by Jeremy Lee
The agency won the business after a four-way pitch managed by Oystercatchers. The account moves from Home, which had worked on the business since 2011.
The review follows the decision to rebrand the company from Victor Chandler to BetVictor across its European operations in January.
Home ...
24 May 2012
| by Sara Kimberley
Grey London, the incumbent, has declined to repitch for the account, ending its two-year relationship with the food company.
The agency has worked on the 4 million Ryvita ad account since June 2009 and added the digital and social media business last year.
Grey was subsequently appointed ...
24 May 2012
| by Maisie McCabe
The parent group of BHS, Topshop and Topman is understood to have approached media agencies ahead of a pitch through the consultant Rania Robinson.
Carat was appointed to the BHS media account ...
agency of record for other Arcadia brands before this appointment.
The bulk of Arcadia s spend ...
24 May 2012
| by Anne Cassidy
the business after pitching against Ogilvy Mather.
However, another WPP agency, Mindshare, has since ...
24 May 2012
| by Jeremy Lee
."
He added that it was always the ambition to return to an agency network and that DDB s long history ...
24 May 2012
| by Sarah Shearman
platform (search and online), data analytics, customer relationship management and agency management within ...
24 May 2012
in the agency's reception and said: "Let's do that." In which case, this was a very easy sell.
On to Which ...
if the client actually had to sell this whole idea to the agency. It's a great cause and every chance to get ...
