Nivea 'wrapped in friendship' by Agency Republic
23 Nov 2011
Nivea has launched a Facebook app that allows people to select a friend, buy a Nivea gift set and then get free, personalised wrapping paper, featuring themselves and their chosen friend.
Click
to remove filters
Troubled drugs giant AstraZeneca has named two agencies as its preferred suppliers, amid a backdrop of job cuts and plunging share prices.
Nivea has launched a Facebook app that allows people to select a friend, buy a Nivea gift set and then get free, personalised wrapping paper, featuring themselves and their chosen friend.
Helen Ganczakowski, Unilever's global vice-president of agency relations, is leaving her role after 23 years at the company.
Daryl Fielding, vice president, marketing, Kraft Foods Europe, is driving a cultural shift at the company. By Rachel Barnes
Nivea, the Beiersdorf-owned healthcare brand, has handed the UK digital account for its women's brands to Agency Republic. The agency won the brief after a competitive pitch in a review that launched last August.
Nivea, the Beiersdorf-owned healthcare brand, has called a pitch for its UK digital advertising account.
LONDON - Saatchi & Saatchi Canada has created a viral that predicts the death of advertising agencies unless they embrace the power of digital creative.
LONDON - VCCP has triumphed in a tightly fought battle to win the title of Marketing's Creative Agency of the Year 2009, while Mediaedge:cia (MEC) scooped Media Agency of the Year for the third time in a row.
LONDON - Campaign presents the best of Mother London's work from the past decade on this reel.
Campaign presents the highlights from creative agency BBH spanning the past decade.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.