PUBLIC SECT0R: Corp of London to use PR agency to push Leadenhall
25 Apr 2003
The Corporation of London is set to draft in PR agency support to promote Leadenhall Market.
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Pizza Express has started a trawl for agency support to publicise an undisclosed initiative.
The Corporation of London is set to draft in PR agency support to promote Leadenhall Market.
The B2B arm of catalogue giant Argos has consolidated its roster of PR, Marketing, advertising and design agencies to just one firm in a bid to better integrate communications.
PARTNERSHIP: Agency Tangerine has been hired by animal care retailer Pets at Home to promote its link up with the charity Dogs for the Disabled. This is the second year the charity and the firm have linked up. The firm hopes to raise more than £150,000 for the charity during 2003.
CONSUMER: Retailer Mothercare has appointed Jackie Cooper PR as its retained consumer agency. The agency takes over from Attenborough Associates following a review of Mothercare's PR handling begun last year (PRWeek, 14 December 2001).
HONG KONG: McDonald's is set to repitch its Hong Kong PR account following Octagon Prism's surprise resignation after working closely with the fast food giant for the past three years. Octagon account director, Genevieve Hilton, said: 'It was a business decision and it was our own decision...
Former Iceland PR head Hilary Berg this week unveiled details of her new agency - Leapfrog Public Relations. As the food group's top PR post remains unfilled, Berg has taken her two most senior colleagues with her to launch Leapfrog, a consumer PR agency based in Liverpool. She is...
LONDON - Former Iceland PR head Hilary Berg this week unveiled details of her new PR agency - Leapfrog Public Relations.
Freeserver, the UK s largest free internet service provider , is on the hunt for a public affairs consultancy. The listed company, spun off from electrical retailing giant Dixon s last year, currently handles its government relations work in house.
PC World, the UK s largest PC retailer, has appointed August.One Communications to handle all its UK PR, including corporate, consumer and business campaigns.
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