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Media360: Claudine Collins on being followed by Rubins and Parker

Claudine Collins, managing director of MediaCom, talks about the agency's "invigorated" new team

Newspaper Marketing Agency relaunches as Newsworks amid 'need to think differently'

The Newspaper Marketing Agency, the organisation that has promoted the strengths of the national...guide for advertisers and agencies", a compilation of new facts about the evolving industry ...

Wickes rolls out first social media campaign

. This is the first work Jam has done for Wickes after it was appointed as its social media agency in March ...

The Economist develops ad network Ideas People

about how we should approach programmatic buying. "We know there is a trend for agencies looking ...

Metro leads cross-media partnership for Men In Black 3

marketing agency Spinnaker, who will also show the trailer and feature links to allow users to book cinema ...

My Media Week: Ellie Edwards

This week, Ellie Edwards, managing director at WPP performance marketing agency Quisma, catches up...potential candidate. Lunch is at Wild Honey with Matt Bush, head of agency sales at Google. We worked ...

General Motors confirms it is 'reassessing' Facebook ad spend

stepped up its charm offensive on agencies and marketers in attempts to attract more spend to the site ...

OMD retains £10m Shop Direct search business

in January and spoke to up to 10 agencies including digital specialists and media agencies, before narrowing ... -commerce director at Shop Direct Group, said: "We were impressed with the quality of work from all of the agencies ... team, led by search operations director Andrew Harries, offers the agency s clients a wide range ...

Scout London delays next issue for strategy review

June, following meetings with media agencies by the title's publisher Scout Media Ltd....that media agencies had requested a "more integrated" offer across print and online from the publisher ... Zambrano, publisher of Scout London, said: "Following meetings with media agencies, we have decided ...

Mediabrands promotes Harris to key digital role

and display capabilities across IPG agencies, including Reprise and Cadreon. Arun Kumar, head of MAP, said: "James will help make things happen for us across IPG Mediabrands agencies. Creating a distinctive ... ." Prior to UM, Harris was deputy managing director at Aegis digital agency Diffiniti. He co ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.