25 May 2012
| by Alan Mitchell
Donnelly. 'They are much more innovative and are managing more - much bigger teams of agencies, for example ...
, Fielding warns that agencies risk being reduced to offering 'a random collection of cool stuff' rather than ...
into the project, from the internal supply chain to creative agencies working on imagery and core messages ...
23 May 2012
| by Kim Benjamin
prominent brands and design agencies that are committed to championing and recognising achievements ...
the opportunity to accumulate points towards Marketing s Design Agency of the Year.
Work can be entered across ...
' expectations and demands. Brands and their design agencies are meeting these challenges and the Awards serve ...
16 May 2012
| by Noelle McElhatton
his agencies but marketers at other brands with his 'more magic, less logic' clarion call late last ...
15 May 2012
| by Nicola Clark
. The former Coca-Cola marketer called on Unilever s agencies to move away from numbers-led thinking, instead ...
15 May 2012
| by Sarah Shearman
, but claimed that Twitter is recording healthy growth from all three types of ad product.
Agency sources ...
14 May 2012
| by Nicola Clark
wristband for our interview at the Farringdon HQ of the brand's digital agency, AKQA.
The band, which ...
book to be written by a marketer and his or her agency.
After many hours of conversations across ...
in Beaverton, USA.
Ajaz Ahmed is the founder and chairman of AKQA, the digital agency he founded when he ...
10 May 2012
| by John Owens
The agency has been brought in following a pitch process revealed by PRWeek , amid fears that the sector is 'widely misunderstood'.
Trisha O'Reilly, director of comms at Oil Gas UK, pointed to previous experience that MHP had in the sector as one contributing factor towards its pitch success.
She ...
09 May 2012
| by Alec Mattinson
and energy sectors that are intrinsic to that growth.
He added that the agency would look to develop IIP ...
08 May 2012
| by Andrew McGuinness, founding partner at Beattie McGuinness Bungay
businesses we all lose. Agencies, media and brands alike, and that's before we even think about the consumer ...
brands, agencies and media we have never been more united or in a better place to prove our value ...
02 May 2012
| by Alex Brownsell
-commerce. It will be a while before we get clarity in this area, but in the meantime advertisers and agencies alike ...