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Campaign Viral Chart: Nike interactive ad nets first place

Balotelli' by Agence Leg, France 38,888 shares this week All time: 40,069 shares ...

Jaguar steps up social media strategy to boost innovation

of 12%. The Tata-owned brand has appointed We Are Social as its first social media retained agency to handle both its global and UK accounts. The agency will be responsible for managing the automotive ... a global marketing push, by its creative agency Spark44, introducing its new "alive" positioning ...

Evidon and DoubleVerify integrate privacy and ad verification

among brands and agencies in the verification space, so integrating our technologies to help us scale ...

Microsoft UK's Philippa Snare on refocusing on innovation after a major restructure

platform (search and online), data analytics, customer relationship management and agency management within ...

Big Jubilee Lunch project in TV push

Hepton worked on the ad with agency producer Charlie Macpherson. It was directed by Rob Sanders ...

Danone ramps up marketing for Evian and Volvic brands

Delabri re joined Danone Waters three months ago from a marketing and innovation agency Pourquoi Pas, prior to which she held various senior positions at GlaxoSmithKline and Beiersdorf France. Delabri re said she was intent on developing "touch points" with consumers across the UK for Evian ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.