ADVERTISING & PROMOTION: Agency of the week: BDDH
19 Dec 1996
At first glance, 1996 looks like a quiet year for BDDH: three wins, no losses and billings still hovering just under pounds 50m. But appearances can be deceptive.
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Direct-marketing agency WWAV Rapp Collins is financing a Christmas Day DRTV ad for its five charity clients from the budget which it would normally have paid for corporate Christmas cards.
At first glance, 1996 looks like a quiet year for BDDH: three wins, no losses and billings still hovering just under pounds 50m. But appearances can be deceptive.
Having shot up the Register-MEAL billings league from 11 to six, Publicis is now snapping at the heels of the real big boys - Abbott Mead Vickers BBDO, J Walter Thompson, BMP-DDB, Saatchi & Saatchi and Ogilvy & Mather - and appears to be reaping the benefits of consistency.
Rob Norman, the high-profile managing director of CIA Interactive, is to leave the company to join the new sports marketing operation, Prisma Sports and Media.
A former UK agency boss facing extradition over an alleged swindle involving almost dollars 1 million of US taxpayers money confessed to being guilty on all counts when confronted with the charges, a court was told this week.
Leo Burnett has poached Peter Beech, a director of the new-media agency, CHBi, to head its interactive marketing unit following the departure of Russell Davies.
Manning Gottlieb Media has created a second-string agency in a partnership with the direct marketing agency, Brann, following the media independent s appointment to handle Brann s pounds 10 million media business.
Eight weeks into Mediapolis, the merged Young swear box . It remains a threat, however. If anybody is heard muttering that that s not how we did it at Y , they are liable to be fined on the spot.
Charge card Diners Club International is hunting for a PR agency to help it woo more business travellers.
Network servicing company Unisys Global Customer Services (GCS) is putting the finishing touches to its first European agency network as part of a pounds 500,000 pan-European PR blitz.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.