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in the offices of every agency lies evidence of the less glorious moments of advertising’s history

. (Exactly how much dirt must he have had on the agency, one wonders?) The story of an ageing rocker with a ... are always good for a smutty innuendo or two. Unfortunately, that ineptly named agency,the Creative ... -Euro dubbed import can be as bad as this, made as it was by a local agency which thinks it s good ...

Campaign Hall of Fame. (Part 2 of 2)

1. CADBURY S SMASH MARTIANS BMP. Year: 1974 Title: Martians Client: Cadbury s Agency ... of the family - including the cat and the dog - were brought into the plots, fan mail poured into the agency ... Agency: Collett Dickenson Pearce Art director: Alan Waldie Writer: Mike Cozens Director: Hugh ...

PRIVATE VIEW

reflects neither the new store nor the standards of its excellent agency. You ll be familiar ... : The perfect gift equals the perfect reaction Agency: J. Walter Thompson Writer: Meg Rosoff Art director ... : Build identification with the dark power of the Tia Maria brand Agency: Rainey Kelly Campbell Roalfe ...

THE HIGHS AND LOWS OF 1999: Caroline Marshall surveys the year in which merger followed merger, Guinness ’surfer’ made a splash, a yellow furry animal revitalised Levi’s and the ad industry mourned the death of David Ogilvy

agency, Publicis, of the global Nescafe business, appoints McCann, but keeps its dire open up ... was talking to other shops. It is the second time that client and agency have split under acrimonious ... ... RHM client, Paul Wilkinson, launches a scathing attack on agencies that ignore local advertisers ...

Burton ads go to WARL as it moves away from Grey

Evans and Principles. The agency has produced an integrated campaign for Burton, worth about ... , Burton s previous agency, last year. Mellors Reay was hired in 1995 with a brief to relaunch Burton ...

Littlewoods in agency talks about umbrella campaign

Littlewoods has begun talking to several London agencies about its first corporate branding...Littlewoods has begun talking to several London agencies about its first corporate branding campaign. The company has previously promoted its various brands, including Littlewoods and Index ... . However, a spokeswoman said the review would not affect the agency as it had been appointed to handle ...

Saatchis picks up Pet’s Pyjamas pan-European task

lovers, offering items from clothes, food and accessories to insurance. The agency has been ... along with two other agencies and was appointed this week. Its first work, which encompasses TV, press ...

GLOBAL BRIEF: Fila aims to raise game with sport for all approach Consistency will be key to the Italian outfit’s global tactics. By Lisa Campbell.

Group agencies, TBWA Worldwide and Merkley Newman Harty in New York, giving them the task ...

Omnicom duo triumphs in worldwide Fila pitch

The Italian sportswear company, Fila Holding, has appointed the Omnicom Group agencies, TBWA...The Italian sportswear company, Fila Holding, has appointed the Omnicom Group agencies, TBWA ... organisation in each country in which it operates and has used local agencies until now. It is unclear how the review affects the UK agency, Billington Jackson. US advertising has been handled by Leo Burnett ...

CAREERS: Movers

of Leeds-based agency Brahm. She previously handled the press and promotion for Italian clothing brand Gas Clothing. Kate Morton joins design and marketing agency Clucas Ward Forster ... as an account executive. Karen Flowers joins marketing agency Connect as head of direct marketing ...

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