20 Dec 1999
| by CAROLINE MARSHALL
awareness and so on. After all, the cynics would say
that agencies rarely make money on such accounts...awareness and so on. After all, the cynics would say
that agencies rarely make money on such accounts ...
the latest Teacher Training Agency
advertisement, flight , because it captures the wonder of learning ...
20 Dec 1999
| by CAROLINE MARSHALL
1. CADBURY S SMASH MARTIANS BMP.
Year: 1974
Title: Martians Client: Cadbury s
Agency ...
of the family - including the cat and the dog - were brought
into the plots, fan mail poured into the agency ...
Agency: Collett Dickenson Pearce
Art director: Alan Waldie
Writer: Mike Cozens
Director: Hugh ...
20 Dec 1999
| by STEFANO HATFIELD
of creative people in agencies,
preferred ironic humour. Ogilvy detested what he described as frippery ...
in agencies was starting to come through and a
combination of big budgets with guaranteed mass audiences ...
,
and it is difficult to think of a better Hall of Fame jury chairman than
the creative director of the agency ...
17 Dec 1999
| by LISA CAMPBELL
CGU is talking to agencies about a pounds 5 million to pounds 10
million advertising account...CGU is talking to agencies about a pounds 5 million to pounds 10
million advertising account ...
is understood to have shortlisted three agencies to
pitch for a project to launch a chain of mega stores ...
agencies for a January pitch
for its general election campaign, after scrapping plans to rely ...
17 Dec 1999
| by Our Parliamentary correspondent
status as the lead
agency at the DSS, the agency has continued to work closely with the
department ...
17 Dec 1999
| by CAROLINE MARSHALL
; the
total communications approach will require further changes in the way
agencies structure themselves ...
tradition
remains unchanged. Ruthless agency bosses who have spent the whole year
conspiring to do ...
17 Dec 1999
| by CAROLINE MARSHALL
agency, Publicis, of the global Nescafe business, appoints McCann, but
keeps its dire open up ...
was talking to other shops. It is the second
time that client and agency have split under acrimonious ...
... RHM client, Paul Wilkinson, launches
a scathing attack on agencies that ignore local advertisers ...
16 Dec 1999
| by ANNE-MARIE CRAWFORD
(BHWG). Joshua and
OgilvyOne were already roster agencies; BHWG is new to the roster.
OgilvyOne has ...
Italianni s. The
franchise already operates in 18 countries.
CMB, the direct marketing agency ...
of eight
agencies to win two category awards. Rapier picked up first place in the
categories of DRTV ...
16 Dec 1999
| by STEPHEN CHANDLER, an account director a
communications agency for the procurement of publicity and marketing
services.
It was established ...
in April 1991. Its
clients are government departments and agencies and other
government-funded bodies ...
staff. The
COI acts on behalf of clients and, as such, does not retain the
advertising agencies ...
16 Dec 1999
| by STEPHEN CHANDLER, an account director a
welfare, unless Cerys Matthews was looking for a
PA.
Which is the best agency you have worked ...