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Barrett Cernis nets creative for men's retailer

fashion stores throughout the UK, the 25-year-old Peter Werth profile has been limited and the agency has ... , the agency s managing director, said. These clothes aren t for plumbers who get togged up every Friday night ...

HOTLINE

The new-media marketing agency Lateral, which counts Levi Strauss and Stella Artois among its...The new-media marketing agency Lateral, which counts Levi Strauss and Stella Artois among its clients, has appointed a managing director. Paul Fradgley joins the agency from Fradgley Barry Advertising Services, which specialises in buying TV airtime for direct response clients. ...

Interpublic buys Deutsch

The Interpublic Group of Companies has acquired New York-based advertising agency Deutsch. Terms...-based advertising agency Deutsch. Terms of the acquisition have not been disclosed, but the deal is estimated to be worth 200m- 300m. Deutsch, which is the last of the big US independent agencies, will remain as a standalone agency within Interpublic, alongside McCann-Erickson Worldwide and Lowe Lintas Worldwide. The deal ...

CAMPAIGN-I: Starcom IP peels off from Motive to form an independent unit

Starcom IP, the digital media buying division of the media agency Starcom Motive, is breaking away...Starcom IP, the digital media buying division of the media agency Starcom Motive, is breaking away from the main media agency to become a separate business unit. The new-media subsidiary has been ... . From now on, though, the agency will pitch for clients independently of Starcom Motive. John Owen ...

CAMPAIGN-I: Starcom IP peels off from Motive to form an independent unit

Starcom IP, the digital media buying division of the media agency Starcom Motive, is breaking away...Starcom IP, the digital media buying division of the media agency Starcom Motive, is breaking away from the main media agency to become a separate business unit. The new-media subsidiary has been ... . From now on, though, the agency will pitch for clients independently of Starcom Motive. John Owen ...

PRIVATE VIEW

: Launch Pretty Polly''s seamless lingerie collection Agency: TBWA/London Writer: Alasdair Graham Art director: Frazer Jellyman Typographer ...  caused by over-indulgence Agency: Publicis Writers: Paul Quarry, James Betts Art director: Jamie Colonna Photographer ... : Capital FM Client: Susan Byrne, marketing manager Brief: Launch new corporate identity and strapline Agency ...

PRIVATE VIEW

: Launch Pretty Polly''s seamless lingerie collection Agency: TBWA/London Writer: Alasdair Graham Art director: Frazer Jellyman Typographer ...  caused by over-indulgence Agency: Publicis Writers: Paul Quarry, James Betts Art director: Jamie Colonna Photographer ... : Capital FM Client: Susan Byrne, marketing manager Brief: Launch new corporate identity and strapline Agency ...

PERSPECTIVE: Envoy's acquisition of Leagas Delaney is intelligent and timely

for pounds 59 million (a 'modest' PE of 50, according to my financial spies!), is one of the few agencies...for pounds 59 million (a 'modest' PE of 50, according to my financial spies!), is one of the few agencies ... - that hard work and excellent creative work are the only things that dignify this business - that the agency ... of the most revered of UK agencies. A few years ago it would have been easy to dismiss the agency's policy ...

Briefs

Gibbons to redesign the packaging for its entire product range. The London-based agency was appointed...Aristoc, the hosiery and lingerie manufacturer, has appointed branding and corporate specialist Dew Gibbons to redesign the packaging for its entire product range. The London-based agency was appointed after a four-way pitch overseen by the AAR. The redesign will focus on bringing a unifying ...

ANALYSIS: Advertising's modern woman? - Sexually upfront or just a front for sexy ads - Cordelia Brabbs exposes lingerie ads' depiction of women

, and it seems that the line is getting finer every year. Minnie Moll, marketing director at ad agency HHCL ...

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