31 Dec 2001
| by STEPHEN GREENE, creative director, The Interactive Agency
and tight security wherever you go? Not such a joy after all,
then.
1. Client Thomas Cook
Agency ...
Agency Leonardo
Art director Stuart Button
Copywriter Wesley Hoawes
Medium Press ads
3. e ...
-media-c
Agency Alphabet
Art director Nick Platt
Copywriter Barney Cockerill
Medium Direct mail
4 ...
31 Dec 2001
Sam Simon is the newly-appointed commercial director at The
Preference Service. He joins from direct marketing agency MBO, where he
was its financial director for seven years. He has also worked at the
Network Marketing Group and DIA Design Consultancy.
...
31 Dec 2001
Jane Ison has been recruited by Outside The Box as strategic
development director. She is a former founding partner and client
services director of ehsrealtime. In her new position she will work with
the agency's new business, account management and media buying teams to
develop and implement solutions ...
31 Dec 2001
Max Wright has been appointed by Rapier to join its Communications
Planning resource as senior planner. He will have a key role in
developing new training programmes across the agency. Wright comes from
BMP DDB where he spent the past three years as a planner on accounts
such as British Meats ...
31 Dec 2001
| by PETER CRUSH
The merger of Brann Agency UK and ehsrealtime will pave the way for
further agency consolidation, according to EHS Brann's new managing
director Mike Horne.
"For the Omnicoms and WPPs, there's a ...
denied there
were any client conflicts.
Ehsrealtime works with Tesco and BMW, while Brann Agency ...
31 Dec 2001
| by RACHEL BARNES
? And are agencies the worst offenders?
"Agencies' own campaigns are often put to the back of the queue," admits
Alex Bennigsen, CEO of full service agency The Pepper Corporation. "But
this shouldn't get in the way ...
it comes to our mailings," says Andy Annett, managing
partner of agency Liquid. Last year it sent ...
31 Dec 2001
| by NOELLE MCELHATTON
A door-drop campaign featuring a message in a milk bottle has
scooped the Grand Prix at this year's DMA Royal Mail Awards.
Associated Co-op Creameries and its agency Partners Andrews ...
-winning agencies included Oneagency, which won four Golds for
two campaigns, and Harrison Troughton Wunderman ...
31 Dec 2001
| by JAMES WHELAN
for London
Pride through agency Doner Cardwell Hawkins. With the strapline,
'Whatever you do take Pride ...
) 128 million
Total marketing spend (2001) 200,000
Main DM agency None, all marketing is done in ...
31 Dec 2001
| by MELANIE MAY
at Rapier,
an agency specialising in technology companies, says: "Too many firms
still see customer ...
leave it up to the ad
agencies or other channels to target them. We don't want to be seen ...
Douglass, managing director of direct marketing agency DP&A,
applauds Lever Faberge's approach: "It ...
31 Dec 2001
| by HOLLY ACLAND
of agency Mustoe Merriman Levy is one
such lecturer. On the day I visited, his time was spent critiquing ...