THE BOOK OF LISTS: Appropriate name agency gets talent by radical means
17 Dec 2002
The London advertising world was awash with rumour this week of an agency launch said to be based on a radical change from normal practice.
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Food Standards Agency turkey campaign
19 Dec 2002
A man-sized uncooked turkey wreaks havoc on a typical family on Christmas Day in the Food Standards Agency's campaign to highlight the potential dangers of undercooking the festive bird. The seasonal TV campaign, created by HHCL and Partners, breaks on Friday (December 20) and will run until midday...
Manning Gottlieb to fold digital division into parent agency
13 Dec 2002
Manning Gottlieb OMD is to fold its standalone online division into the main agency as part of a wider restructure that will see its new-media offering co-pitch with its sister agency OMDi to increase buying power for clients.
BEST OF THE BEST AWARDS: Best Agency Producer
13 Dec 2002
The maxim dictates that the longer a head of TV stays in a job, the more consistent the output. So it's no wonder, then, that Charles Crisp has won the agency TV producer of the year award.
AGENCY 2002
12 Dec 2002 | by CRAIG SMITH, Editor
The supplement you hold in your hands is the result of two months' painstaking research by Marketing journalists, carried out among the agencies themselves and with the full consultation of the independent sector experts credited on this page.
AGENCY 2002: New Media Agency of the Year - Agency Republic
12 Dec 2002
Agency Republic's approach to online marketing has been to integrate ideas across all media in a bid to boost its diverse portfolio of clients.
AGENCY 2002: Creative Agency of the Year - Mother
12 Dec 2002
Mother showed its growing stature by being credited with Egg's increase in customer numbers and walking away with a wide range of new accounts.
AGENCY 2002: Media Agency of the Year - Naked
12 Dec 2002
At barely two years old and focusing purely on planning, Naked's ambition has changed the way we think about agencies and set a new media agenda.
AGENCY 2002: Design Agency of the Year - Williams Murray Hamm
12 Dec 2002
It's a small agency with a strong track record, and with its acclaimed Hovis redesign, Williams Murray Hamm has won accolades for its innovative work.
AGENCY 2002: PR Agency of the Year - The RED Consultancy
12 Dec 2002
RED has eschewed conventional PR thinking to buck the market trend, achieving global press coverage for high-profile clients such as Microsoft.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
