06 Dec 2002
| by Ian Hall
The division - Communications Services - competes against external agencies to provide PR, internal communications, events, exhibitions and design support for the group's three divisions: Royal Mail ...
, while doubling the number of PR agencies on its roster (PRWeek, 22 November).
Meanwhile, the Post ...
29 Nov 2002
| by Claire Billings,
LONDON - Ray Kelly, the former chairman and chief executive of Aegis-owned media buying agency..., and led the agency to become the largest media-buying operation in Europe, overtaking rival Zenith ...
. The agency opened the office, its first move outside the UK, four years ago in Berkerley, California ...
28 Nov 2002
| by Claire Billings,
Created by advertising agency edge The commercial shows the bigoted Brent-type character initially expressing his willingness to hire a disabled person, only to keep coming up with ridiculous reasons why they would not fit into the workplace.
The choice of Gervais to front the campaign follows ...
25 Nov 2002
| by Jennifer Whitehead,
Agency, said: "The ads may upset some Londoners, but they, and their bosses, should ask themselves ...
22 Nov 2002
| by Ian Hall
the number of PR agencies on its roster....Five agencies will handle PR work across the Royal Mail Group's three divisions: Royal Mail ...
relations director Paul Budd confirmed the agencies would share a PR budget of £2.5m, a fall from £5m last ...
had yet been made as to what work will be handled by which agency, but said PR would be focused ...
19 Nov 2002
| by Claire Billings,
LONDON - Computer software giant Adobe Systems has hired below-the-line agency Gyro to promote its...Gyro's brief is to create a through-the-line campaign to raise the profile of Adobe among large businesses such as financial institutions and government agencies, which have high document-processing needs ...
to the document-intensive processes found in financial institutions, government agencies, manufacturing and other ...
13 Nov 2002
| by Jennifer Whitehead,
The poster, created by the Cardiff-based design agency Escape to ... Design to showcase its ...
that they are the most evocative words in advertising. The agency told the Advertising Standards Authority that it had ...
".
However, the ASA adjudicated against the agency, saying that the ad was likely to cause serious ...
04 Nov 2002
| by Claire Billings,
The promotion, though direct marketing and sales promotion agency KLM, is to be publicised in all 18,000 Post Offices using in-store posters and leaflets. The pieces will also highlight the last dates parcels can be posted to the most popular destinations.
The creative on the posters and leaflets ...
01 Nov 2002
| by JOHN N FRANK
WASHINGTON, DC: The US Postal Service has picked an integrated team of Interpublic Group agencies
08 Oct 2002
| by Claire Billings,
LONDON - Integrated communications agency Gyro has been appointed by storage specialist Hitachi