to remove filtersSmith & Wesson looks for new branding opportunities
19 Dec 2002 | by Staff,
brand into other areas and has hired a brand licensing agency to find new products to bear its name.
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THE BOOK OF LISTS: The 10 best UK TV commercials
20 Dec 2002
of youthful wannabes. Sales duly rocketed. Agency: Bartle Bogle Hegarty Copywriter: Antony Goldstein Art director: Gavin Lester Director: Jonathan Glazer Production company: Academy Media agency ... and a testament to the Dave Droga-led creative department at Charlotte Street. Agency: Saatchi ...
NEWS BRIEFS: LBC is debut client of Whoosh
19 Dec 2002
marketing agency set up by former Channel 5 marketer David Bainbridge. LBC will use Whoosh's SMS technology
NEWS BRIEFS: EMI:Chrysalis launches world's first enhanced music video
19 Dec 2002
creative agency Weapon . The video, for the single You Drove Me to It by EMI:Chrysalis' nu rock act, Hell
MEDIA BRIEFS: Appointment at USP Radio Projects
19 Dec 2002
director. Brewer joins from below-the-line agency Brewer Blackler, which he ran, and replaces Rob Jones
Sky to hold pitch for personal video creative account
19 Dec 2002 | by POPPY BRECH
BSkyB is to ask agencies to pitch for the task of promoting Sky+, its personal video recorder (PVR
BRANDING: FIFA unveils World Cup 2006 smile logo
19 Dec 2002 | by TANIA MASON
The emblem, designed by London-based agency Whitestone, aims to convey the message that Germany ... in 2005 and 2006. Chris Lightfoot, managing director of Whitestone, FIFA's retained UK design agency ... -based agency that assisted with the logo design, Abold, would not create all on- and off-air marketing ...
ADWATCH: The weekly analysis of advertisement recall
19 Dec 2002
Last Account Agency/TV buyer % week 1 (3=) Argos Euro RSCG Wnek Gosper/MindShare 76 2 (6) Boots J Walter Thompson/MindShare 75 3 (1) Woolworths Bates UK/Zenith Media ...
Destiny's Child star Beyonce Knowles signs for Pepsi
17 Dec 2002 | by Staff,
, through his ad agency Spike DDB. Spike DDB was founded by Lee and DDB Worldwide, part of the Omnicom Group ...
Timex shifts advertising account to Kirshenbaum
17 Dec 2002 | by Staff,
The New York advertising agency beat BBH, which is 49% owned by Publicis Groupe, and Modernista ... was overseen by agency search consultants Pile & Company in Boston. Fallon's duties officially come to an end ... ". Timex currently has no UK agency. Most recently, it worked here with Fallon in July 1999. If you have ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
