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Deutsch lined up to take wider Interpublic role

30 Sep 2002 | by Staff,

NEW YORK - Donny Deutsch, head of the Interpublic Group of Companies' Deutsch agency, is being...The Deutsch agency was founded by Donny Deutsch's father in 1969, but has been run by him as chairman and CEO since 1984. It was sold to the Interpublic Group of Companies for somewhere between $200m ... take at Interpublic include heading Foote, Cone & Belding or Lowe & Partners. Both agencies have been ...

Unilever reviews £88m French media account

30 Sep 2002 | by Staff,

mean a competitive pitch. According to reports, the agencies have been asked for submissions and a ...

Google rolls out advertising service in the UK

30 Sep 2002 | by Staff,

are available for larger advertisers and agencies. Advertisers can target ads by country or language, reaching ...

Superbrands case studies: Smirnoff

30 Sep 2002

across a global network of agencies and its various executions have since won over 50 advertising awards ...

TUI UK scoops Grand Prix at fourth Marketing Intelligence awards

30 Sep 2002 | by Staff,

the Grand Prix Award for its direct mail campaign by Leeds-based agency JDA, at last week's Marketing Direct

Guardian appoints CHJM to £4m account

30 Sep 2002 | by Ian Darby,

The agency has snatched the account, worth an estimated £4m, from EHS Brann, which had won ... , and several other agencies. Marc Sands, the marketing director at Guardian Newspapers, said: "Brann pitched ... ". The agency recently hired Mike Welsh, the former client services director at EHS Brann, to work on Guardian ...

Zalpha appoints partner for CRM work

30 Sep 2002 | by Claire Billings,

Most recently, Schulz has been working for The Economist magazine and Fastbridge, the e-commerce division of Initiative Media, on a series of CRM projects. His last permanent post was as European database director for advertising agency FCB. At Zalpha, Schulz is heading up a new service, which identifies ...

BMW appoints Archibald Ingall Stretton

30 Sep 2002 | by Staff,

The agency won the business, despite already holding the Skoda account, the company owned by rival German automotive firm Volkswagen. BMW put its direct account into review at the start of the year following the merger of ehsrealtime and Brann to form EHS Brann. The merged shop created an immediate ...

WPP rises strongly on back of £400m Gillette win

27 Sep 2002 | by Gordon MacMillan,

-roster agencies to defeat all the incumbents in a review. MindShare previously held none of the shaving giant ... incumbent agencies. They were Omnicom Group's OMD, which handled the bulk of the business overseeing the UK ... agencies around the world, was not part of the review and is not affected. In Japan, media buying ...

WPP's MindShare scoops £400m Gillette media business

27 Sep 2002 | by Jennifer Whitehead,

LONDON - WPP Group has scored a major coup as its MindShare media agency is understood to have been...MindShare pitched against Gillette's two incumbent agencies -- Omnicom Group's OMD, which handled ... -roster agency MindShare was invited on to the pitch list because fellow WPP agency Ogilvy & Mather had ... through OMD in the UK, where the agency has worked on the account since 1990. WPP's share price ...

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