to convert the perception that Ford got this boring, old, fuddy-duddy image. The advertising agency Ogilvy and the PR agency Piranha Kid were appointed by Ford as partners in the journey that activated unprecedented ... by the WPP Partnership in practice scheme that rewards collaboration between WPP agencies, they decided ...
The title, announced earlier this year, will be a weekly men's celebrity magazine that also covers music and sport. It will target 16- to 30-year-olds and is expected to be a Heat for men. Its content has been described as "FHM meets The Sun". Media agencies Zenith and Carat are among those who have ...
founding partner to quit the agency since March. Creative director Barraclough was first to go, leaving ... agency job. She had previously been working client side for three years. Forster will remain with the agency until September and is expect to return to client-side marketing. BHWG was bought by Omnicom ...
LONDON – A consortium led by Glasgow design agency Maguire has been appointed by Greater Glasgow
-based design agency take over all new-media clients from fellow South Coast shop....to ensure continuity. Launched as a design agency more than 10 years ago, Eventer is now one ... Agencies. If you have an opinion on this or any other issue raised on Brand Republic, join the debate ...
Allmond knocked out incumbent PHD and Initiative in the final contest to take on the media-planning and buying and strategy for all Weetabix brands, including Ready Brek, Weetos, Mini Crunch and Weetabix cereal bars. The win follows a change of ownership at the agency, after its management staged a buyout ...
Barker will manage clients and agencies in Newcastle, Glasgow and Manchester and takes up his new post on January 5 2004, reporting to Jo Bucci, regional commercial managing director. He joins two other existing regional sales directors, with Sam Fielding responsible for Wales and the West and Jack ...
LONDON – Digital agency Lateral is launching an intern programme, starting in January 2004, which
to a tight timescale, so we needed an agency that really understood the brand, that we could trust ...
-the-line agency of the year in the Asia Pacific by Media Magazine....Ogilvy & Mather Asia Pacific also won the above-the-line prize for Agency of the Year, making ... advertising and media agency achievements. Ogilvy also had three finalist awards -- one each for its India ... in India, was also a runner-up in the below-the-line agency of the year category. Ogilvy had more finalists ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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