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BRANDING BRIEF: Post Office Insurance Society appoints Medialab

Post Office Insurance Society has appointed design agency Medialab to redesign the range

Standard Life set for TV debut with ITV drama tie-up

Agency - will feature viewers engaging in activities they like while watching TV. The deal was negotiated ...

MEDIA: Direct Line ties with C4 property programmes

emergencies. Idents by 4Creative, Channel 4's in-house creative agency, will feature Direct Line's trademark ...

ADWATCH STARS OF 2003

. In the face of financial crisis at B Q's agency Bates UK, marketing director David Roth moved the business ... of JWT's strategic skills. MCDONALD'S It has been a confusing year for McDonald's and its agency Leo ... , but the agency subsequently lost out in the pitch for a big global idea. German agency Heye Partners ...

American Express reviews $375m global media account

MindShare has held the account since the agency was created in 1998 out of the merger of the media operations of Ogilvy & Mather and J Walter Thompson. The account had previously been with O&M's media ... &M. The UK agencies' most current work is its "Long live dreams" campaign, which promotes the use ...

Partners hires creative duo from Proximity London

Donnelly began his career as a junior writer at Barraclough Hall Woolston Gray under the agency ... , and we're joining at an exciting stage in the agency's development," Holbrook and Donnelly said. The agency's creative department is headed up by creative partner Steve Aldridge, who co-founded the agency ...

TOP PERFORMERS OF 2003: MEDIA AGENCY OF THE YEAR - MINDSHARE

Anointing a Media Agency of the Year for 2003 was a tough decision, not because there were too ... winner. For more than half the year, the agency led Campaign's new-business league. On top ... House of Media proposition. While all agencies found new business pretty thin on the ground, MindShare ...

TOP PERFORMERS OF 2003: DIRECT AGENCY OF THE YEAR - CRAIK JONES

and effective creative work, to make it 2003's Direct Agency of the Year....'s more, the agency has managed to maintain its high standards of creative work. The agency started ... no other agency has achieved. This year, Craik Jones was nominated a further nine times for seven different ... figure that incorporates the two golds the agency has been awarded every year since its genesis ...

AAR reduces media fees after slow year for account reviews

The AAR has cut its annual fee from media agencies following a poor year for new-business leads.....2 per cent from £7,000 to £6,500. Member agencies were alarmed last January, when the AAR put its ... of agency economic pressures and conceded that the influence of the auditors had grown, but said the AAR ... for integrity, fairness and supporting rather than exploiting agencies. We've received less than our average ...

AAR reduces media fees after slow year for account reviews

The AAR has cut its annual fee from media agencies following a poor year for new-business leads.....2 per cent from 7,000 to 6,500. Member agencies were alarmed last January, when the AAR put its ... of agency economic pressures and conceded that the influence of the auditors had grown, but said the AAR ... for integrity, fairness and supporting rather than exploiting agencies. We've received less than our average ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.