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Turner Broadcasting promotes Davies to senior role

31 Jan 2003 | by Staff,

had a spell with independent creative agency Dolphin before moving back to WPP and MindShare ...

Cordiant shares rise on Stapleton appointment

31 Jan 2003 | by Jennifer Whitehead,

in running advertising agencies. However, Stapleton has extensive media experience from his 13 years at Reed ...

WPP expands Swiss operations with Y&R acquisition

31 Jan 2003 | by Jennifer Whitehead,

LONDON - WPP Group has bought the Zurich-based advertising agency Guye Benker, as part of its Young...Founded in 1985, Guye Benker's clients include Campari, UBS and Bohringer, and the agency had turnover of 2.8m Swiss francs (£1.24m) for the year ending June 2002. Terms of the deal were not disclosed. WPP's other Swiss interests include public affairs and PR agencies, as well as advertising ...

Field Marketing: Turning Tactical

31 Jan 2003

's field marketing agencies. Noelle McElhatton asks: how recession-proof is this market?...When CMP was drawing up its budgets for 2002, the UK's largest field agency had caution as its ... of other large field marketing agencies, the top six of which account for 70 per cent of the market ... ," Bruce Ellison, the business unit director of Ellert Field Marketing, a top five agency, says ...

Thameslink seeks agency ahead of service disruption

31 Jan 2003 | by JOE LEPPER

Rail operator Thameslink is on the hunt for agency support in a bid to smooth through a massive.... Nine agencies have been seen so far with a shortlist of three expected to be finalised within weeks. An appointment is expected within the next six weeks. The successful agency will report to communications ... Thameslink is looking for one 'communications agency' to handle the brief, 'we expect the key people to be PR ...

The Brahm agency unveils succession management plans

31 Jan 2003

The Brahm agency in Leeds has named John Morgan and Julie Hanson as its joint managing directors...-billing business. The scheme allows the agency's remaining founding partners, Mike Baxandall, Clive Rand and Tony ...

Hutchison 3G hires agency for '3' launch comms blitz

31 Jan 2003 | by HOLLY WILLIAMS

pitch process, which was narrowed down from a long-list of nine agencies to a shortlist of four ... Firefly on notice last September following a failed boardroom coup at the agency, which saw four senior ...

PUBLISHING AGENCIES: IN SEARCH OF PROOF

31 Jan 2003 | by JIM CURTIS

Many publishing agencies are intelligently tackling the age-old chestnut of return on investment...and research to prove its worth. Hilary Weaver, the Association of Publishing Agencies' director, admits: "We ... attrition either. There have been some accounts shifting agencies, but few getting out of magazines ... to proving effectiveness and return on investment, Martucci points to one of his agency's most successful ...

PUBLISHING AGENCIES: A BUOYANT MARKET

31 Jan 2003 | by LEXIE WILLIAMSON

Publishing agencies are booming, with new titles arriving all the time. Lexie Williamson reports...turnover by 34 per cent between 2000 and 2004, according to the Association of Publishing Agencies (APA ... 's marketing director, Sarah Morris. "Clients are becoming more savvy about using one agency's tender proposal ... as "extremely good" for Forward. The agency earned a place on Barclays' marketing roster and will launch several ...

Big agencies suffer in IPA's census

31 Jan 2003 | by JOHN TYLEE

Britain's biggest agencies are bearing the brunt of the recession, with staff jobs under greater...They show that while the number of people working at large agencies has gone down by 4 per cent ... major account leaves. The statistics also reveal agencies remain staffed overwhelmingly by people from ... of the industry's total staff, only 10 per cent of agencies' chairmen, chief executives and managing directors ...

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