1 WPP beats rivals to win $600m global HSBC account Gordon MacMillan, Brand Republic 12-05-2004 NEW YORK - HSBC has appointed a group of WPP Group agencies to handle its $600m global advertising ... executive of Grey London, has left the agency after becoming embroiled in rumours that he planned a secret ...
LONDON – Aegis has acquired US internet search marketing agency iProspect.com in a deal that could...has made a number of acquisitions over in the past six months, including Korean digital agency Agency W and Australian digital agency One Digital. Founded in 1996 and headquartered in Watertown ...
It was agency versus advertiser in September, when the IPA and ISBA clashed over remuneration. The two engaged ... THOMPSON director of marketing, Honda UK This debate boiled down to who should make the money - agency ... spend. More spending means more profitable advertisers, investing more in agency fees or marketing spend ...
LONDON – Aegis-owned media agency Carat has been awarded the £3.5m UK planning and buying business..., because the agency was planning to use "new" media outlets whereas Brand Connections favoured traditional ...
Agency: Wieden & Kennedy. Writers/art directors: Sean Thompson, Michael Russoff, Richard Russell ... with a cheeky bit of Frenchie-bashing at the end. Agency: Lowe, Writers: Vince Squibb, Jason Lawes ... . Production company: Stink. Media agency: Starcom Motive 3 Levi's "bike" A sultry and intriguing ...
The National Association of Catholic Families, the Catholic Truth Society, members of the public and an MP complained to the Advertising Standards Authority, and healthcare advertising agency MJL pulled the nationwide campaign immediately. The ad watchdog ruled that the ad was offensive on religious grounds ...
created by digital agency Wheel.
of waiting while presentation reports were relayed back to agency managers around the world. Then Eric Kim...budget at stake. M&C Saatchi, an RBS roster agency, was added to the shortlist late into the game, while ... of Europeans with completely unpronounceable surnames. Agencies complained that the various global divisions ... , and they reappointed the incumbent. 7. Sainsbury Bank - The six agencies involved were subjected to an embarrassing ...
. Is there anything I can do to persuade my boss to restore the differential? Agency people used to be paid more than client people not, as you so quaintly put it, to maintain a differential, but because agencies had ... in Private View and by a respected creative director, too. The whole agency has been patting me on the back ...
to rip off Wieden & Kennedy's award-winning Honda masterpiece, then at least give the agency the budget ... ." 10. Grolsch - The Leith Agency got its knickers in a twist over its turkey for the Grolsch aliens ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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