23 Dec 2004
| by Staff,
1 WPP beats rivals to win $600m global HSBC account
Gordon MacMillan, Brand Republic 12-05-2004
NEW YORK - HSBC has appointed a group of WPP Group agencies to handle its $600m global advertising ...
executive of Grey London, has left the agency after becoming embroiled in rumours that he planned a secret ...
22 Dec 2004
| by Staff,
LONDON – Aegis has acquired US internet search marketing agency iProspect.com in a deal that could...has made a number of acquisitions over in the past six months, including Korean digital agency Agency W and Australian digital agency One Digital.
Founded in 1996 and headquartered in Watertown ...
22 Dec 2004
| by Sam Matthews,
LONDON – Aegis-owned media agency Carat has been awarded the £3.5m UK planning and buying business..., because the agency was planning to use "new" media outlets whereas Brand Connections favoured traditional ...
22 Dec 2004
Agency: Wieden & Kennedy. Writers/art directors: Sean Thompson, Michael Russoff, Richard Russell ...
with a cheeky bit of Frenchie-bashing at the end.
Agency: Lowe, Writers: Vince Squibb, Jason Lawes ...
. Production company: Stink. Media agency: Starcom Motive
3 Levi's "bike"
A sultry and intriguing ...
22 Dec 2004
| by Staff,
The National Association of Catholic Families, the Catholic Truth Society, members of the public and an MP complained to the Advertising Standards Authority, and healthcare advertising agency MJL pulled the nationwide campaign immediately.
The ad watchdog ruled that the ad was offensive on religious grounds ...
22 Dec 2004
of waiting while presentation reports were relayed back to agency managers around the world. Then Eric Kim...budget at stake. M&C Saatchi, an RBS roster agency, was added to the shortlist late into the game, while ...
of Europeans with completely unpronounceable surnames. Agencies complained that the various global divisions ...
, and they reappointed the incumbent.
7. Sainsbury Bank - The six agencies involved were subjected to an embarrassing ...
22 Dec 2004
to rip off Wieden & Kennedy's award-winning Honda masterpiece, then at least give the agency the budget ...
."
10. Grolsch - The Leith Agency got its knickers in a twist over its turkey for the Grolsch aliens ...
22 Dec 2004
The Newspaper Marketing Agency is launching a monthly National Newspaper Advertising Award
22 Dec 2004
Telewest has launched an investigation into £5m of illicit payments to media agencies by ids
22 Dec 2004
| by Colin Grimshaw
The grocery to retail giant's media activities had previously been divisionalised and split between four agencies.
ZenithOptimedia won the business following a pitch against MediaCom and incumbents Mediaedge:cia, John Ayling Associates and AMS Media Group.
ZenithOptimedia had previously held ...