to remove filtersStarbucks website to celebrate 20 years of Xmas blend
22 Dec 2004 | by Staff,
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Aegis to pay up to $50m for US digital marketing shop
22 Dec 2004 | by Staff,
LONDON – Aegis has acquired US internet search marketing agency iProspect.com in a deal that could...has made a number of acquisitions over in the past six months, including Korean digital agency Agency W and Australian digital agency One Digital. Founded in 1996 and headquartered in Watertown ...
Direct News: AOL UK merges £6m account into Joshua
22 Dec 2004 | by Ben Bold
AOL UK has consolidated its £6m direct marketing business into integrated agency Joshua...Previously, the company's direct business was handled by several different agencies and its in-house team. AOL has briefed Joshua to create a mailing campaign aimed at potential new customers, before working on other forms of customer relationship management, taking in online and email work. The agency ...
Direct News brief: Fox's Biscuits creates Christmas online game
22 Dec 2004
-olds. The snowboarding game, which is available at www.rockyr.co.uk, was created by digital agency DS Emotion.
Ebookers.com signs Blessed for launch of first TV drive
20 Dec 2004 | by Staff,
LONDON - Online travel agency ebookers.com is launching its first television advertising campaign...as the creative and media buying agency for the campaign earlier this year. The campaign is the first of a ...
Post Office appoints AI as first dedicated digital agency
20 Dec 2004 | by Staff,
-service digital marketing agency following a five-way pitch for the business....AI pitched against four unnamed agencies to win the account, which will see it work with the Post ... Office e-commerce commercial manager, said: "We needed an agency that would share our vision and could ... on the Post Office's digital agenda. Steve Eaton, Post Office e-commerce operations manager, said the agency ...
Agency Republic named Marketing agency of the year
17 Dec 2004
A return to its full-service digital agency roots has placed Agency Republic at the head...marketing from advertisers. The AAR conceded that it handled only 15. Of the 11 pitches Agency Republic ... it Marketing's Digital Agency of the Year. Over the past 18 months, Republic has honed its model ... recently Egg, which it won with sister integrated agency Claydon Heeley Jones Mason. At the start of 2004 ...
Mr T plays on flying phobia for Orbis charity advertising
17 Dec 2004 | by Jennifer Whitehead,
The actor was persuaded to become part of the campaign by online creative agency Lean Mean Fighting Machine, which is creating the campaign for Orbis . The hook is Orbis' Flying Eye Hospital, a DC-10 that has been converted into a fully-functioning eye hospital and classroom. Mr T played BA ...
Nintendo backs Game Boy DS with £10m promo drive
17 Dec 2004 | by Mark Sweney,
Sales promotion shop Geoff Howe, integrated agency Cake, media agency Starcom Motive and digital shop Lateral are understood to be retained for work in the UK. The pan-European campaign, likely ... that the firm, which has traditionally used Leo Burnett Milan as its ad agency, had contacted other shops ...
Fox's Biscuits steps up its digital game for Rocky range
17 Dec 2004 | by Staff,
"snowboarding adventure" to pass a number of obstacles, collecting Rocky Bars along the way. Digital agency ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
