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Sara Lee consolidates $200m US account into Starcom

polish, has consolidated its estimated $200m media buying and planning into Publicis Groupe media agency...of executive vice-president of global marketing and sales. The consolidation sees agencies including ZenithOptimedia, OMD and Media Planning Group, the Martin Agency and Mullen all lose business. According ...

Carat goes global with new corporate identity design

The new design replaces one that was first developed in 1988 when Carat's business was largely a European-based planning and buying agency. However since then the Carat network has grown to a global ... with the times." The new corporate identity was developed by the London-based agency North Design. All of Carat ...

Naked Inside lands strategic Carphone Warehouse task

. The agency's brief is to look at new ways of talking to Carphone Warehouse customers across a variety ... communications strategist at the agency, to work across the Carphone Warehouse and Telegraph accounts. He joins ...

Euro RSCG appoints Patel as chief information officer

including Agency.com, iTraffic, Conduit Communications, Forte and Citicorp in the US and Europe. According ... of capability and in-depth experience to an essential role at Euro RSCG." The agency has gone through massive ...

Global Underground launches new site through Profero

and a lot more." The site was built by Profero's Australian office. The agency is better known ...

Agencies vie for £8m Barclay twins' Shop Direct task

LONDON - The Barclay brothers' home shopping division, Shop Direct, is looking for an agency..., which agency sources suggest they plan to resurrect, and the Additions catalogue -- formerly known ...

San Miguel set to drop Spain focus in £2m HTW work

New owner Scottish & Newcastle has hired integrated agency Harrison Troughton Wunderman to handle its advertising account, worth an estimated £2m. HTW, best-known as a below-the-line agency, won the business in a battle with TBWA\London. The hiring of HTW is likely to herald a steep rise in marketing ...

Royal Mail shakes up marketing to take on rivals

's relationships with its agencies and will be responsible for managing loyalty and CRM programmes. He has been ...

Goldsmiths set to choose agency

Jewellery retailer Goldsmiths is reviewing its consumer PR agency support, with a hire looming...Goldsmiths had drawn up a shortlist of two undisclosed agencies to scrap it out for the contract, which will involve mainly consumer PR, said deputy MD Jim West. West said the review was triggered by the closure of Goldsmiths’s former PR agency, Manchester-based Clarity Communications. Goldsmiths, which ...

Domino's begins hunt for advertising agency

Domino's Pizza is on the hunt for a new advertising agency as it looks to change its creative.... Domino's advertising was previously handled on a project basis by Arkwright, the London-based agency set ... interim results. BLM handles the Domino's media planning and buying account. The agency's creative services division, Flint, headed by Jane Maskell, is advising Auld on which agencies to speak to. Domino ...

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