24 May 2005
| by Professor Angus Jenkinson and Branko Sain
forward. We now pull expertise from across Boots and our agencies to deliver a truly media neutral ...
11 Apr 2005
| by Kim Walker, APRAIS
How would you rate your agency (or client) on a 100-point scale? Global relationship management...of an agency by the client? It's currently 62.5% What about the average rating of a client by the agency? 67 ...
, study the components of weakness and work with the client and agency together to improve things ...
with the individual responses, are totally confidential. As client-agency remuneration moves increasingly towards ...
31 Mar 2005
| by Carl Anderson, Doremus
. And, of course, everyone will want a piece of that pie. Just look at the roster of agencies vying for the business of B2B accounts. There will inevitably be some "general" agencies competing with the B2Bs ...
, the general agencies will claim to understand business, and Cs in particular. They may conduct a few focus ...
15 Mar 2005
| by Laurent Ezekiel
at full-service digital agency Wheel. He can be reached at: laurent.ezekiel@wheel.co.uk About Wheel Wheel Ltd is one of the top full-service digital agencies in the UK. It employs almost 100 people ...
14 Mar 2005
| by Richard Laermer
the need of an agency or PR professional.
to remove filters
