to remove filtersArval readies acquisition drive through Flamethrower
15 Dec 2005 | by by Daniel Farey-Jones
LONDON - Vehicle leasing company Arval has appointed integrated agency Flamethrower to create
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Adecco appoints TBWA\ to £30m European advertising account
19 Dec 2005 | by by Staff
recruitment agency Adecco after a final two-way pitch....TBWA\ won the account after going up in the final round against Rainey Kelly Campbell Roalfe/Y R. The two were shortlisted from a long list of five agencies. Adecco, which is headquartered in Zurich ... . The review, which was handled by AAR, initially saw five agencies pitch for the account. At Adecco ...
Deloitte appoints WPP agencies to raise UK awareness
06 Dec 2005 | by by Staff
LONDON – Consulting firm Deloitte has appointed a team of WPP Group agencies, including Sharpen...with advertising, public relations and graduate recruitment marketing services. The team of agencies ... with Omnicom agencies DDB and OMD, with Interbrand. At the same time fellow advisory firm Arthur Andersen ...
Royal Mail sends out first round of PiP packs
02 Dec 2005 | by by Daniel Farey-Jones
with a mailing to direct marketing agencies, printing companies, mailing houses, charities, home shopping
Christmas card specialist Powell appoints RSA Direct for list work
17 Nov 2005 | by by Joe Lepper
marketer wishing to reach a proven mail order responder with budget holding responsibility." The agency ...
Loewy buys Think as part of plan to develop integrated offering
16 Nov 2005 | by by Ben Bold
LONDON - Marketing communications agency Loewy has acquired branding agency Think...Think will operate as part of Loewy but will continue to be headed up by founder partner Ed Hebblethwaite. He and the agency's 10 staff are relocating from London's Victoria to Loewy's Pimlico premises ... : "This key acquisition forms part of our masterplan to grow a new kind of integrated agency, which can ...
Lowe finalises global structure with London taking a lead role in Europe
14 Nov 2005 | by by Ben Bold
London become the lead agency for a number of continental offices...., the official lighthouse agency for the region had not been confirmed. "Since we launched the lighthouse ... and Eastern Europe's lighthouse agency being switched from Vienna to Warsaw. Austria's Vienna office now falls under the remit of Germany, with the lead agency changing from Hamburg to Frankfurt. Lowe Germany ...
Haymarket appoints Alchemetrics to manage marketing database
10 Nov 2005 | by by Ben Bold
Alchemetrics was appointed following a pitch process that involved 10 prospective suppliers. The agency has been tasked with managing the data held by Haymarket's various divisions and publications so that the group can establish a single customer view across all products and services. Customer data ranges ...
Agencies spend £38k on average pitching for new business
09 Nov 2005 | by by Ben Bold
LONDON - Design agencies are forking out an average of £38,000 a year to pitch to potential new...The research was conducted among 200 UK-based design agencies by trade organisation British Design ... are not awarded as a result of the pitch process, and 63% of the agencies surveyed said that they had experienced ... included change of marketing strategy, reduced budgets and lack of chemistry with agencies. The research ...
IDM unveils Creative Academy educational initiative
18 Oct 2005 | by by Ben Bold
Marshall Warren. On November 14, integrated agency Kitcatt Nohr Alexander Shaw's managing director Marc ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
