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Trinity Mirror appoints Webb as Mirror Group managing director

Marketing Agency and a director of the National Readership Survey. The Newspaper Marketing Agency later ... to applying my newspaper and agency experience to these great brands in the highly challenging national ...

Burger King live cow ad avoids ban for poor taste

commodity. The ad agency said the ad was based on a country singer reflecting on the countryside while singing the £1.99 tune and that the cow was simply used to recreate the rural environment. The agency ...

British Airways to phase in SMS marketing

and has appointed mobile marketing agency Incentivated to implement the medium.

Virgin Holidays opens its Doc Holiday Surgery for £1m campaign

The campaign was created by Kitcatt Nohr Alexander Shaw, with online work by its sister digital agency Underwired. Virgin Holidays will declare its 'Doc Holiday's Surgery Open' through national and trade press ads, radio and online media such as AOL, Sky News and the Times Online. Doc Holiday ...

Review of the year: 10 biggest marketing moments 2005

's continued success will be little consolation to Lowe London, its longstanding ad agency. In December Tesco shifted its £45m account into a start-up headed by the agency's former boss, Sir Frank Lowe. A key factor ...

Ofcom's CRR chief set to exit after three seasons

. He is responsible for ensuring that ITV acts fairly in its dealings with advertisers and agencies ... and agencies has fallen. ...

Fake VW ad beats real thing to become most downloaded viral in 2005

undamaged. The pair later landed jobs at London ad agency Quiet Storm. Coincidentally, Volkswagen topped ...

London 2012 appoints chief executive of organising committee

Higgins and Jack Lemley to lead the Olympic Delivery Agency, which will construct venues and services ...

Rainey Kelly Campbell Roalfe/Y&R scoops $160m global Bacardi account

Bacardi will continue to work with its local agencies, including Fallon, which won the £10m above-the-line ad account in March. Agencies battling it out for the global account included Wieden Kennedy, Publicis Groupe's Fallon in London and Minneapolis, and US independent agency Davidandgoliath, which ...

Alliance & Leicester to promote Liverpool culture deal

LONDON – Alliance & Leicester Commercial Bank has developed a campaign with direct marketing agency

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.