to remove filtersNews brief: Signet hands ad account to St Luke's
21 Dec 2005
account to St Luke's. The agency won the business following a pitch against Vallance Carruthers Coleman
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Burger King pools £50m global work in US shop
21 Dec 2005 | by Nicola Clark
Burger King has consolidated its £50m global advertising business into its US agency, Crispin...Crispin Porter will not open any agencies in Europe to oversee the business, but will instead recruit planners and account handlers to work out of Burger King offices in relevant countries. DLKW ... Mediavest and Universal McCann are among other agencies competing for the work. Burger King declined ...
Review of the year: 10 biggest marketing moments 2005
21 Dec 2005
's continued success will be little consolation to Lowe London, its longstanding ad agency. In December Tesco shifted its £45m account into a start-up headed by the agency's former boss, Sir Frank Lowe. A key factor ...
BBI360 wins brand positioning brief from Page & Moy
14 Dec 2005 | by by Julia Pearlman
LONDON – BBI360 has been appointed as lead brand agency for direct travel company Page & Moy after
Agency of the Year 2005: Field Marketing Agency of the Year - REL Field Marketing
14 Dec 2005 | by Bill Britt
then, brand owners have hired field marketing agencies to make sure retailers are complying with agreed ... to simplify off-shelf promotions. In October 2004, after training 500 dedicated staff, the agency launched ... owner or its field marketing agency. Other field marketing agencies will continue to work on stock ...
Retail News brief: HoF targets consumers from database
14 Dec 2005
. The campaign, created by digital agency Incepta Online, features an animated family preparing for Christmas.
News brief: Wickes releases shortlist
14 Dec 2005
Wickes, the DIY retailer, has shortlisted WPP agencies Mediaedge:cia (MEC) and MediaCom to pitch
Retail News: Mothercare merges teams
14 Dec 2005 | by James Quilter
working with St Luke's, which was appointed to run its £3m ad business last February. The agency had ...
Helen Dickinson on retail: Throwaway society, enduring impact
14 Dec 2005
. - Every year in the UK, 8.5m new toys are thrown away. Sources: Environment Agency, Flycapture, Norfolk ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
