Waterstone shortlist
04 Aug 2006
CONSUMER: Waterstone's has shortlisted four agencies ahead of the autumn launch of its revamped
CONSUMER: Kids' accessories store Mamas & Papas is to hire an agency to promote its first fashion
CONSUMER: Waterstone's has shortlisted four agencies ahead of the autumn launch of its revamped
CONSUMER: Bed retailer Bensons for Beds has taken on its first PR agency, Cheshire-based Mere
and information scheme. WS beat two agencies, including Hill & Knowlton, to a six-figure, six-month contract
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.