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Sustainable print service targets DM firms

LONDON - DM agencies have the prospect of helping their clients run carbon-neutral campaigns after

The Annual 2006: Top 10 viral ads

to pass a minute. Agency: BBH New York Creative director: Kevin Roddy 7. MOUNTAIN DEW MASTER What ... only be described as "slaps". Agency: BBDO New York Creatives: David Lubars, Bill Bruce 8. LYNX ... and is firmly grounded in the internet's route to popularity ... tits. Agency: BBH London Creative director ...

The Annual 2006: Top 10 radio ads

is over, you're convinced BT is the best broadband provider out there, if not the cheapest. Agency: Abbott Mead Vickers BBDO Creatives: Sonny Adorjan and Milo Campbell Agency producer: Zoe Dale Sound ... . Conditions apply. 2. NANDO'S "ARTS C Saatchi Creatives: Dave Washer and Baz Williamson Agency producer ...

3 UK chief leaves after six months

He has been replaced by John Penberthy-Smith, a former director of consumer marketing at Vodafone UK, who left the group earlier this year. Pepler joined 3 from Sony in June, replacing Julian Hough, who returned to 3's ad agency, WCRS, as group development director and executive chairman of Meme ...

Branding News brief: Euroking Miracle hires V2 Integrated

services, has hired V2 Integrated to refresh its brand identity. The agency has also been briefed

Digital News: 3 backs X-Series internet service

Digital agency Meme has created a banner campaign for the mobile operator, using the strapline 'Take your online world with you', to boost awareness of the initiative. The activity, which will run on high-traffic lifestyle and technology websites in the first quarter of 2007, is intended to drive ...

BDH\TBWA launches £1m campaign for Brother

Created by BDH\TBWA and supported by other TBWA\Manchester agencies Staniforth and Digerati, the campaign is aimed at the 8m people who currently work from home either full- or part-time. 'The Other Way or The Brother Way' campaign initially features two 15-second sponsorship idents shown during Sky ...

Coke celebrates Christmas by launching first mobile branding campaign

The initiative, the first mobile branding campaign undertaken by the soft drinks giant, has been overseen by Coca-Cola's global digital agency, AKQA. The virtual cards are based on a number of Coke's Christmas ads, including this year's "the greatest gift" spot by Mother and those featuring the iconic polar ...

JWT out as BBH wins £47m Vodafone UK

The beleaguered WPP agency was forced to repitch for the UK portion of the mobile phone account ... . The appointment unpicks Vodafone's allocation of agency duties, put in place in September 2004: JWT handled ... the UK business to go alongside its role as the global lead creative agency. JWT remains our network ...

RMG hires Hipperson as UK chief

to join Carlson Marketing in September, as the agency was plunged into chaos following a merger ... the agency down, as well as delivering a strategically focused, data-driven approach worldwide. Jackson ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.