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Publicis expands digital offering with Digitas acquisition

. The group owns ad agencies Saatchi Saatchi, Leo Burnett and Publicis and is the fourth ...

Follows takes senior planning role at Lowe London

as senior planner, reporting to Rebecca Morgan, strategy director at the agency....in agencies handling accounts including Premier Foods, Vladivar vodka and Jim Beam. Follows said: "This ... way beyond advertising into the planning department and the agency as a whole." Lowe London clients ...

BT Retail marketing department to get major overhaul

of marketing communications at BT is to move to adverting agency Lowe in an, as yet, unnamed role ...

Kay leaves Fallon's joint venture Happen for Orange

the venture. Both have been responsible for the day-to-day running of the agency. Before moving to Happen Kay ...

Logitech pushes cordless keyboards with balancing game

The agency, appointed by Logitech earlier in the year to develop a six-month European digital and communications campaign, has created three online viral games to promote Logitech's cordless keyboards and desktop products. The first viral game , 'Ball Balancer', challenges the player to use their mouse ...

PHD pair join BT's in-house media planning team

planning department, five months after it parted company with the agency....planning account under pressure from telephone directory client Yell, which was concerned about the agency ... agency WWAV Rapp Collins Leeds. A spokesman for BT said: "We valued the people who worked on our ... with PHD for seven years and Bowden had been with it for two years after joining from ad agency Grey London ...

Adwatch of the Year: Adwatch stars of 2006

Tesco's change of agency didn't stop its ads becoming the most-recalled over the year, while a...TESCO A year ago, Tesco stunned the ad world by shifting its business from Lowe to Sir Frank Lowe's fledgling agency The Red Brick Road. But continuity was ensured as the entire Tesco team moved ... Agency/TV buyer Recall Issue TV spend Total ...

Branding News brief: Euroking Miracle hires V2 Integrated

services, has hired V2 Integrated to refresh its brand identity. The agency has also been briefed

Euro RSCG signs mobile deal with NeoMedia

Euro RSCG the right to use and market Qode, which will be positioned to the agency's clients as a ...

The World: Miami - CP&B secures $40m Geek Squad advertising brief

The company's advertising has traditionally been handled in-house. The Miami-based agency's first campaign for the business is expected to launch in March next year. It will include TV, print and in-store components. Jeff Hicks, the chief executive of Crispin Porter & Bogusky, said: "We're very ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.