22 Dec 2006
| by by Staff
the rainbow for inspiration in naming new agency
8 Band accuses French Connection of ripping off video ...
Lace suspended by Lowe as agency pursues internal investigation
If you have an opinion ...
22 Dec 2006
| by by Mark Banham
The incumbent is understood to have been asked to repitch for the business, but the airline has briefed other agencies to pitch for the business.
The airline flies to more than 210 US domestic and international destinations from its hubs in Los Angeles, San Francisco, Denver, Chicago and Washington ...
22 Dec 2006
| by by Staff
NEW YORK - Audi has awarded its $100m (£51m) US advertising account to independent agency Venables...The five-year-old San Francisco-based agency saw off competition from Bartle Bogle Hegarty, New York, and the incumbent agency McKinney Silver. Fallon Minneapolis had been involved in the early ...
Bell, said the agency "would use all media and the brave new marketing world in every way to surprise ...
22 Dec 2006
| by Elizabeth Barrett
The agency beat incumbents Carat and Media Campaign, plus the7stars and MindShare to the business ...
-owned agency, which also picked up the £20m Premier Foods account at the start of December, following a final shoot out with rival agency Carat. According to Nielsen Media Research, EMI spent £11.9m on media over ...
22 Dec 2006
| by Robin Parker
Among Optimad's assets is Caria, which processes spot ad campaign deals, agreed between media agencies and media owners, that account for more than 80% of UK TV ad revenues. The company also offers online services for print and outdoor advertising. IMD said the purchase would enable it to integrate ...
22 Dec 2006
| by by Joanne Payne
Burnett and Luton agency Butterfield Morris Bushell....was looking to centralise its advertising business. Agencies asked to pitch were GM's roster agencies ...
of Chevrolet's other roster agencies, Leo Burnett and the Frankfurt-based Buhler Partners.
Lowe London ...
22 Dec 2006
| by by Joanne Payne
to Argentinian creative agency VegaOlmosPonce, with incumbent Bartle Bogle Hegarty in London losing the account..... It will become the sole agency on the brand and BBH London will cease to work on Impulse completely.
VOP, which is 49% owned by Lowe, was the agency behind the "sprinkler" ad for Lynx Dry, also owned ...
marketing account for Impulse to Agency Republic in November.
If you have an opinion on this or any ...
22 Dec 2006
| by by Jennifer Whitehead
with it any more... as long as they're getting a piece of the pie too.
Digital marketing agencies were ...
-- but where were the digital agency start-ups?
Advertising had a new boy on the block from industry old boy Sir Frank Lowe , who launched The Red Brick Road and hired a PR agency to ask journalists ...
22 Dec 2006
| by by Staff
It will be using EuroDirect's Microvision system to help managing incoming customer, prospect and dormant data.
This will let Blackburns profile and analyse distinct consumer groups, based on Microvision's six Cameo classifications. The agency can then advise clients on developing targeted direct mail ...