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The agency has created an integrated campaign, which breaks tomorrow with a TV ad called 'Lesson'. The spot takes place in a classroom bustling with Cadbury Creme Eggs eager to learn about Goo-ology. Director of strategy at Saatchi Saatchi, Richard Huntingdon, said: "The Creme Egg season opens ...
The Mayor of London will beam a personal message onto the Shell Building, situated on the Thames, to create what is claimed will be the world's tallest video projection. The sponsorship of the fireworks, managed by Bartle Bogle Hegarty, LG's global strategic and creative communications agency, is designed ...
highlighted by the research as the Food Standards Agency does not support this claim. A Nichols spokeswoman ...
European media business into WPP-owned agencies, a move that will see the £10m UK account, currently...of the Fiat Group. The decision to switch all European media planning and buying activities into WPP agencies ... Burnett and DMB B, the two networks that went on to launch Starcom MediaVest, were named as Fiat agencies ...
The campaign, created by London-based marketing agency Arthur, challenges the limitations of other providers in the sector by questioning, Will your private health cover run out when you most need it?' Media for the campaign, which rolls out across national and specialist publications, was planned ...
, viral publicity when an ad agency director from Florida posted a YouTube clip, "Why every guy should ... but not particularly well moderated by Omnicom agency Tequila Spain, hosting a game called 'Burst Hamilton's Tyre ... Sky's basic channels back on Virgin's platform. From pay-TV make-up we conclude with the agency ...
. The research was compiled by Havas-owned media agency MPG based on Barb audience data. Jim McDonald, head ...
Country: United Kingdom Agency: JWT London Client: Kimberley-Clark Creative Director: Sir Dominic Lynch ...
LONDON - The Body Shop has dropped Leagas Delaney as its retained ad agency as it moves all...The ethical retailer does not plan to draw on the services of an agency of record for the foreseeable future but may use external agencies on an ad hoc, project specific basis. Leagas Delaney ... . The agency s latest poster campaign, which launched in August, set out to re-assert the retailer's position ...
and communications, Catherine Woolfe, to conduct the review. The review is being conducted by Agency Insight ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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