Michelin moves $43m US media from MediaCom to MEC
22 Dec 2009 | by Staff
to WPP sister agency Mediaedge:cia.
View the full versions of the agency new business leagues published in Campaign magazine last year....Each week, Campaign magazine publishes the top ten agency business rankings for: creative media direct marketing digital In the attached table above, we publish the entire leagues, including agencies further down the lists. The table shows the cumulative totals for new business wins ...
to WPP sister agency Mediaedge:cia.
Normal 0 0 1 182 1039 Haymarket Publishing 8 2 1275 11.516 0 0 0 The appointment of Havas Media's global sports and entertainment communication network ends a 14-month pitch process in which it called upon the expertise of its group agencies Euro RSCG, M ...
LONDON - Staff at direct and digital agency Tullo Marshall Warren have started cycling...The agency has set up a Christmas lights display, which is powered by a bike, in the front window of its 81 King's Road offices in Chelsea. Richard Marshall, founding partner and chief marketing officer, cycled the first 15-minute stint on the bike at 9am this morning. Staff will cycle until Christmas Eve ...
and planning agency in Marketing's weekly Adwatch ranking of ad recall during 2009....Erickson and DLKW top agencies in Marketing's Adwatch of the Year 2009 ...
LONDON - The pharmaceuticals giant Eli Lilly is looking for a media agency to handle its pan...The company has already held chemistry meetings with a number of UK agencies competing for the business. Unlike the Pfizer-owned Viagra, which works for a four-hour time window, Cialis can be effective ... for Cialis in August this year, awarding the business to a Dutch advertising agency. ...
agency, has secured two new clients, Jackpot City and Purple Hoot....0 0 At the same time, Jones is bringing in three senior managers from his former agency ... , Jackpot City Casino and Gaming Club Casino, from former agency WFCA. The agency secured the account without a pitch. In addition, the agency won the account for new e-card retailer Purple Hoot, again ...
Mindshare was awarded the business after a competitive three-way pitch against undisclosed agencies, believed to include incumbent Independent Direct Marketing. The WPP agency will manage the loose ... director in July. Last month, the UK agency won the 3m media business with heavy DM work for Harley ...
MediaCom won the business following a pitch against undisclosed agencies. The previous incumbent was John Ayling Associates, which has handled the business for the past 13 years. The account includes the media arrangements for WKD and WKD Core Apple Cider, which launched recently. Debs Carter, marketing ...
Congratulations to all the winners of Marketing's Agency of the Year 2009. In the supplement..., long before we kicked off the long process for Agency of the Year, we sat down to define what attributes a good agency needs to become the best in a recession. With all costs under pressure, almost all clients have either frozen or slashed their budgets. Marketers now expect their agencies to produce ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.