and buying review as its media agency PHD has landed Unilever's estimated $450 million media account in China....Sources close to the pitch said that PHD had triumphed following a contest against the incumbent Mindshare, Interpublic s Mediabrands and Vizeum. The appointment is confined to the Chinese market with news on Unilever appointing agencies in other regions, including Western Europe, not expected until ...
of sales promotion agency Initials. However, he adds, retailers have wised up to the fact that clever ... the past year, according to Matt Ramsey, managing director of InboxDMG, the agency that created Shelf ... -added mechanisms such as competitions and prize draws. According to Phil Bourne, chief executive of agency KLP ...
Congratulations to all the winners of Marketing's Agency of the Year 2009. In the supplement..., long before we kicked off the long process for Agency of the Year, we sat down to define what attributes a good agency needs to become the best in a recession. With all costs under pressure, almost all clients have either frozen or slashed their budgets. Marketers now expect their agencies to produce ...
agency McCann Erickson, reflecting the inspiration for some of the era's most memorable moments
-fareast-language:#0400; mso-bidi-language:#0400;} The project is being led by marketing agency Code Computerlove. Web content was created by Sticky Content, while The Good Agency and Youth Conspiracy handled ...
Agency of the Year 2009, while Mediaedge:cia (MEC) scooped Media Agency of the Year for the third time...- meant it beat PHD to the top prize. Sunday made its debut as winner of the Customer Publishing Agency category, outclassing bigger rivals, while Rapp won Direct Agency of the Year and Dare the Digital Agency ...
The work includes ads for clients including PG Tips and Boots. Look out for the winner of Agency of the Decade in Campaign Annual 2009, published next week. ...
Campaign presents the highlights from creative agency BBH spanning the past decade....The work includes ads for clients including Levi's and Barnado's. Find out the winner of the agency of the decade in Campaign 's review of the naughties, published next week. ...
Chefaro UK, the brands' distributor in the UK, is looking for a creative agency to handle relaunch ... agency will be briefed to create integrated campaigns, including TV, for both pieces of business. If successful on those briefs, the winning agency will then have the chance to work on a number of other Chefaro ...
. The Omnicom-owned agency defended the US account after a pitch against Mediaedge:cia in September last year ... agency; traditionally, it has used its global roster agencies to create campaigns for the UK market ... : "We are very happy with our agency partners Mediaedge:cia and OMD and don't want to change our ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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